AVIEMORE HOSTS THE INTELLIGENT SPORT® UK CHALLENGE 2010

The Macdonald Aviemore Resort hosted the UK’s largest and most prestigious corporate team development event, The Intelligent Sport® UK Challenge from 16 – 20 June 2010. The event was a huge success, with 92 teams and nearly 700 participants taking part in a series of adrenalin fuelled stages. The winning team Telenor and Scottish Widows, who won the trophy for 'Best Team in the Finance Sector', helped raise £450,000 for the National Society for the Prevention of Cruelty to Children. Liz Silk, Fundraising Manager, NSPCC, said: “It was inspiring to see teams cross the finishing line, there were faces of joy, pain and complete disbelief but I hope each person was proud of what they had achieved. Their experiences will no doubt stay with them for a very long time. I know that the money they raised will have a lasting effect at the NSPCC when more children are protected as a result of their achievements. A huge thanks to everyone who took part.” The Macdonald Aviemore Resort lies in the heart of Aviemore and the Cairngorms National Park. With something for everyone, the Resort includes four hotels and 18 luxury woodland lodges, a selection of high quality restaurants, The Spey Valley Championship Golf Course, The Vital Spa and Gym, Spey Valley Cinema and the child friendly Leisure Arena with swimming pool, flumes, wave machine and the Aviemore Adventure Club. The Macdonald Aviemore Resort boasts unrivalled conference facilities with the ability to deliver the largest and smallest of events to the highest standard. The Resort features a 650 seater auditorium, flexible 1,260m² Osprey Arena with a maximum capacity of 1100, the Peregrine Suite which can seat over 300 for lunch or dinner, eight individual meeting rooms for up to 100 delegates, banquet catering for up to 850, car parking for up to 600 cars, extensive coach parking facilities, 400 ensuite bedrooms and 18 deluxe woodland lodges. Delegates can also take advantage of the Resort’s private bars and up to 30Mb internet access. Ends For further information contact: Julia Warne - Marketing and PR Manager, Intelligent Sport®: +44 (0)7809 548 124 / julia.warne@imgworld.com Eilidh Macleod - PR Account Executive, DENVIR +44 (0)1786 435 182 / eilidh@denvirmarketing.com Notes to editors: Picture 1 caption – The team’s set off at the start of the Intelligent Sport® UK Challenge Picture 2 caption – The Accenture team deliberate on what move to make Picture 3 caption – The Osprey Arena in the Macdonald Aviemore Resort hosts stages 6 and 8 of the Intelligent Sport® UK Challenge About Intelligent Sport® Intelligent Sport® is widely celebrated cutting edge team development concept. Specifically designed for business, the Intelligent Sport® concept combines the thrills of adventure sport with strategic challenges and real business competition. Its primary aim is to give companies and their key people first-hand experience of the power of teamwork, drawing on strategy, intellect and physical ability, resulting in development of core business skills and providing inspiration that makes the difference to performance back in the workplace. For more information, visit www.intelligentsport.com About IMG Mass Participation Sports IMG Mass Participation Sports is highly experienced in successfully staging mass participation events in the UK including the London Triathlon (the world’s largest triathlon), Blenheim Triathlon, Etape Caledonia (the UK’s only closed roads mass participation cycling event) and Run to the Beat (London’s music half marathon) plus international events including the Barcelona Triathlon and the Abu Dhabi International Triathlon. About IMG Sports & Entertainment Operating in 30 countries, IMG Sports & Entertainment’s diverse businesses include: consulting services; event ownership and management; fashion events and models representation; licensing; golf course design; and client representation in golf, tennis, broadcasting, speakers, European football, rugby, cricket, motor sports, coaching, Olympic and action sports. IMG Academies are the world's largest, multi-sport training and educational facilities, delivering world-class training experiences to more than 12,000 junior, collegiate, adult, and professional athletes each year.