Nelly.com launches in the UK with payment solution from DIBS

DIBS, the leading provider of payment solutions for e-commerce in the Nordic region, today announced that Nelly.com launches in the UK with a payment solution from DIBS. Already today, Nelly.com uses DIBS´ payment solution in the Nordics and in a number of other European countries.

“Nelly.com has an inspiring range of fashion and beauty products for fashion-conscious women and men. Thanks to DIBS, we offer an easy payment process with multiple local payment options to avoid missing sales opportunities in Europe,” said Peter Rosvall, CEO of Nelly.com.

“DIBS’ payment solution makes it easier for Nordic e-retailers to grow internationally. On the UK market, we have an extensive infrastructure for our customers to receive payments easily and securely from as many consumers as possible. We look forward to contributing to Nelly.com’s launch and success in the UK,” says Eric Wallin, CEO of DIBS.

In the DIBS E-Commerce Survey 2011, the total UK e-commerce market was estimated to amount to approximately 556 billion SEK in 2011, which is more than twice as much as the total e-commerce market in the Nordics. Fashion accounts for about 7% of the UK e-commerce market, compared with 9% for the Swedish. On average, a British consumer makes e-commerce purchases for 7398 SEK per half year, compared to 6306 SEK for an average Swedish consumer.

Nelly.com was founded in 2004 and is the largest online store for fashion and beauty conscious men and women aged 18 to 40 years in the Nordic region. Nelly.com offers shoes, clothes, dresses, evening dresses, underwear, swim wear, sports fashion, clothes for moms and kids and much more from over 800 different brands.

For further information please contact:
Eric Wallin, CEO DIBS, tel. 46 8 527525 03 or +46703 29 77 74 or email: eric.wallin@dibs.se
Peter Rosvall, CEO Nelly.com, e-mail peter.rosvall@cdongroup.com