DirectLiquidation.com Publishes Infographic Proving That Retail Returns Can Be Profitable
MIAMI, FL--(Marketwired - June 03, 2014) - DirectLiquidation.com's Research and Development department has wrapped up its efforts to study the refurbished electronics market and identify why liquidators shy from it, what mistakes cause this trend, and how to avail the opportunities of refurbished electronics through reverse logistics. The private marketplace has published its findings in an infographic, ensuring that liquidators quickly and easily understand its information.
According to their findings, product returns cost the electronics industry up to $16 billion every year. While only 5% of returned electronics are defective, 68% are sent back due to product frustration while the remaining 25% out of buyer's remorse. This comes to prove that 95% of units can easily be refurbished for use.
However, research shows that retailers and manufacturers are unable to tap into the power of refurbished electronics because of costly mistakes like lacking resale channels, spending extensively on fixing and shipping devices that are not worthwhile, or selling everything as-is.
Commenting on this, a spokesperson from DirectLiquidation.com said, "There is no doubt that liquidators are smart, but their inefficiency while dealing with refurbished electronics is costing them billions. Our research shows that secondary market electronics sales are $15 billion per year. If they decide to venture into this market, they will be able to demand 35-75% of the device's original value."
The surveys conducted confirm this fact; one survey showed that a market consisting of individuals who cannot buy new devices is starting to emerge. Globally, 6% own a tablet, 20% a PC, and 22% a smartphone. By targeting young, urban males of the middle class, liquidators can easily rid themselves of refurbished phones while covering costs and earning profits. Similarly, they can sell off related accessories like car chargers cases, headphones and battery packs.
In addition to realizing mistakes and identifying the target market, retailers and manufacturers are also encouraged to embrace reverse logistics to successfully sell returned electronics. Through this option, studies show that sellers can recover the maximum value after a sale. This is because reverse logistics allow refurbishing to a level where investment can be recouped. Meanwhile, unfixable gadgets would be harvested for parts before being recycled for reuse.
To view the infographic and learn more about DirectLiquidation.com's findings, please visit http://www.directliquidation.com/liquidation-102/dont-get-burned-on-retail-returns-reverse-logistics-of-refurbished-electronics/. To learn more effective tips on liquidation and reselling, visit http://www.directliquidation.com/liquidation-102/.
About DirectLiquidation.com
Bridging the gap between buyers and sellers and ultimately helping sellers increase recoveries on customer returns, end of life product and overstocks while, at the same time, helping sellers purchase that very same product at an attractive price. By providing analytics tools that are not easily available to small businesses, DirectLiquidation.com offers every available category of product within a specific industry and brings together retailers, manufacturers, liquidators, exporters, refurbishers, recyclers and of course, buyers & sellers. Combined into a single online destination, DirectLiquidation.com will finally eliminate the middleman, and bring buyers and sellers together.
Contact Details
To get in touch with DirectLiquidation, please use the following information:
DirectLiquidation.com
Phone Number: 1-855-TRG-TRG1
Email address: sales (at) therecongroup (dot) com
