New exhibitors announced for lunch! Innovation Zone

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With 14 inspiring new exhibitors confirmed already, the lunch! Innovation Zone will attract plenty of attention from industry buyers when it makes its debut as part of this year's annual lunch!.  The UK’s premier food-to-go trade show, lunch! returns for its third year at Old Billingsgate, London, on 30 September-1 October, with a promise of even more new products than ever before. 

Sourcing new products and finding new suppliers were both cited by last year’s visitors as being pivotal incentives for attending and lunch!’s new 24-stand Innovation Zone has been specifically designed  to promote new products from smaller suppliers and emerging start ups.  Its introduction is expected to prove a major draw for speciality food and drink buyers looking for exciting products, and will include an Innovation Marketplace covering artisan food and drink, plus an Innovation Hub showcasing the latest advances in technology and packaging. 

Companies exhibiting within the Innovation Zone benefit from a unique route to market and an instant increase in profile.  Over 60% of the Innovation Zone stands are already sold.  Exhibitors include Filbert’s Fine Foods, creators of nutty snacks, gourmet oils and salad drizzles; Easy Bean, with their range of one-pot meal dishes; Simply Ice Cream, Kentish producers of gourmet luxury ice cream; eco-friendly Chinese tea brand Choi Time Tea; ethically-run and locally-sourced crisp manufacturer The Cornish Crisp Co; Crewmint, niche supplier of ready to eat fresh fruit packs; gourmet dried foods producer Gustosecco; Perry Court Farm, whose healthy Apple Crisps are made by hand from apples grown, picked and prepared on their farm in Kent; SpiceSutra, the UK’s first company to produce Indian meat pickles for the retail market; gourmet tea specialist Storm Tea; homegrown sauce producers Trees Can’t Dance; and family-run Baileys Real Food, manufacturer of The Jackson Bar.  Hygiene products are also brought to the fore within the Innovation Hub, with new product launches from Easyglove, creators of an all-new hygienic glove system, and Solent International – who are introducing a new range of miniature point-of-sale hygiene products, which includes wipes, antiseptic hand foam and lip balm.

In total, over 120 exhibitors are expected to take part in lunch! 2010, where they will demonstrate the widest array of fantastic products, services and technologies to thousands of industry buyers from all the major food-to-go chains, supermarkets, contract caterers and quality independents.  An initial list of exhibitors has been released and is available to view on the show’s website.

For further information, please visit www.lunchshow.co.uk.

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Media enquiries to:
Emma-Louise Jones, PR Executive
t: 44 (0)1273 645134 e: ejones@divcom.co.uk

lunch! Exhibitor enquiries to:
Maddy Johnson, lunch! Event Manager
t: 44 (0)1273 645123 e: mjohnson@divcom.co.uk

lunch! won the Best Trade Exhibition under 20002 award at this year’s Association of Event Organisers (AEO) Excellence Awards.

lunch! is a new type of trade show aimed at serving the needs of the £5billion quality lunchtime food-to-go market.  Developed in consultation with leading industry suppliers and retailers, lunch! is now firmly established as the essential event for the out of home food industry.  It offers food-to-go buyers an excellent opportunity to source new products, find out about all the latest market trends and network with 1000's of industry professionals all in one dedicated arena.

VISTOR INFORMATION:
Admission: Free to pre-registered trade visitors, £20 on-the-door
Location: Old Billingsgate, London EC3R 6DX
Opening days: Thursday 30 September 2010 & Friday 1 October 2010
Website:
www.lunchshow.co.uk 

Members of the media can reserve press passes to lunch! by contacting Emma-Louise Jones at ejones@divcom.co.uk.

Diversified Business Communications (UK) Ltd (Diversified UK) is a fast growing event organising and publishing company based in Brighton. In addition to lunch!, Diversified UK also organises Natural & Organic Products Europe, camexpo, the Independent Health Store Conference, and, new for 2010, office*. It publishes Natural Products – the industry’s leading trade magazine, and the Natural Beauty Yearbook.

Diversified UK is part of Diversified Business Communications, a leading international media company with a successful portfolio of sector leading exhibition, conferences, publications and websites.

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