DOCOMO Digital enables carrier billing on Google Play for Airtel Tanzania
2 July, Dar es Salaam
Airtel Tanzania subscribers can now pay for Google Play services and apps as part of their monthly phone bills or from their pre-paid balances, with direct carrier billing on Google Play, now enabled by DOCOMO Digital, the world’s preeminent mobile commerce enabler.
Carrier billing is an increasingly popular mode of payment for digital services especially in emerging markets, as it allows faster and frictionless transactions in app stores such as Google Play, while providing transparency and control over purchases for subscribers. Carrier billing works well, especially in emerging markets where most mobile connections are pre-paid coupled with low penetration of conventional payment methods such as credit cards.
“This partnership with DOCOMO Digital to enable direct carrier billing on Google Play will make it easier for our subscribers to enjoy the latest digital content on Google Play.”, said Isack Nchunda, Money Director at Airtel Tanzania.
“We are pleased to have enabled carrier billing on Google Play for Airtel Tanzania, in line with our commitment to remove friction in mobile commerce transactions for the subscribers of our partners like the Airtel group. Our state-of-the-art billing platform is purpose-built to make integrations with app stores, such as Google Play, happen for our telco partners quickly and reliably, while providing advanced analytics and customer care capabilities,” said Jonathan Kriegel, DOCOMO Digital’s CEO.
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About Airtel Tanzania
Airtel Tanzania is the third largest telecom carrier in Tanzania with close to 11 million subscribers. The company is part of Airtel Africa, a leading provider of telecommunications and mobile money services, with a presence in 14 countries in Africa, primarily in East Africa and Central and West Africa. Airtel was the first telecom carrier to launch GPRS/ EDGE services back in 2006. Airtel Africa offers an integrated suite of telecommunications solutions to its subscribers, including mobile voice and data services as well as mobile money services both nationally and internationally. The Group aims to continue providing a simple and intuitive customer experience through streamlined customer journeys.
For more information, visit https://www.airtel.co.tz/
Rahul Mudgal
+65 978 17160
Rahul.mudgal@docomodigital.com
About DOCOMO Digital
DOCOMO Digital is the mobile commerce-related business subsidiary of NTT DOCOMO, one of the world’s leading mobile carriers. The company partners with carriers, merchants, app stores, OTT services and payment providers globally. Its Payments portfolio solves the challenges of scale, customer acquisition, regulation, and complexity for our partners.
With teams based in fifteen offices, DOCOMO Digital enables telecom carriers to grow their digital revenues while improving customer loyalty and lifetime value. For digital brands, its platform and carrier bundling services catalyse acquisition of new subscribers, especially in emerging markets. And Alternative Payment Methods (APMs) like carrier billing and e-wallets offer global merchants’ access to their consumers, with its simple API and international payments’ settlement facilities.
More information on docomodigital.com or LinkedIn and Twitter.
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