Introducing Sorority By Dogeared: Charm Necklaces that Celebrate Sisterhood
All-new collection features the most popular charms and icons that represent the nation’s top sororities. Sales support Step Up Women’s Network education initiatives.
Los Angeles, CA – April 16, 2013
Dogeared Jewels & Gifts understands that sisterhood is a beautiful thing. To celebrate the pledge, the trendsetting fashion brand has launched a 32-piece collection of charms that represent top sororities throughout the country. Sales from Sorority by Dogeared purchases benefit Step Up Women's Network, a national nonprofit that inspires teen girls and women to reach their full potential. Dogeared, which has designed and handcrafted jewelry and gifts in Los Angeles for over 21 years, is known for its cool California aesthetic, innovative designs, and its Corporate Social Responsibility programs.
Sorority by Dogeared celebrates the life-long relationships, commitments, and shared values of current, past and future sisters. The launch includes an all-new shopping portal for sorority girls and their families and friends, and a Buy Four Get One Free program. To facilitate questions and special orders, a Social Chair is available at sororitysister@dogeared.com.
Sorority by Dogeared was inspired by the company’s original Sisters Forever collection, and now offers new charms, updated designs, new logo and card messaging. The 32 charms are available on 16” chains, in both sterling silver and gold-dipped, and are priced from $48 to $58 msrp.
Charms include a butterfly (Lambda Pi Chi), an owl (Chi Omega, Kappa Kappa Gamma, and Kappa Gamma Chi), ivy (Alpha Phi and Alpha Kappa Alpha), and a unicorn (Delta Phi Epsilon and Zeta Sigma Chi.)
For more information, visit: http://www.dogeared.com/category/sorority
Dogeared Jewels & Gifts
Designer Marcia Maizel-Clarke founded Dogeared Jewels & Gifts over 21 years ago in Southern California. Originating word jewelry, she began creating beautiful pieces with the purpose of putting positive, peaceful, and loving energy into the world. This energy has always included being kind to the planet, handcrafting all the jewels and gifts in California, and working with non-profit organizations sharing a vision of a better world. Dogeared's unique, custom-cast jewels are regularly featured in fashion, lifestyle, and celebrity publications, in films and on television shows. Trendsetting retailers around the world, including Nordstrom, Neiman Marcus, Bloomingdale’s, Fred Segal, and ABC Home, all carry Dogeared. Dogeared is a certified B Corporation. Please visit www.dogeared.com for Dogeared's online flagship store. For wholesale information, visit www.dogearedwholesale.com.
Press Contact:
Beth Hinckley
Dogeared_pr@att.net
310 528 6919
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