Telenor Sweden selects Drutt MSDP

Drutt Corporation strengthens its market leader position in mobile service delivery

Stockholm, Sweden — Drutt Corporation has been selected to provide the end-to-end solution to support Telenor Sweden’s dynamic portfolio of mobile services. The portal acts as a storefront promoting downloads of CD-quality music, Mobile TV, games and more

Telenor Sweden is a leading communications provider, offering mobile and fixed telephony, broadband and rich media services. In the wireless space, Telenor Sweden has a strong track record of providing innovative and advanced mobile data services to a growing customer base.

Drutt Mobile Service Delivery Platform (MSDP) is a powerful and flexible tool which allows Telenor Sweden to easily fine-tune service offerings based on customer segmentation variables. Targeted campaigns, time-limited service bundles and personalized look-and-feel can be changed on a daily basis.

"To be successful in this business we need to be in the front line. The solutions we choose must be combined with effective cost control. Drutt is meeting both these criteria", says Anders Jensen, Markteting Director at Telenor Sweden.

"The mobile service business is really all about marketing and understanding customers - not technology" comments Roland Svensson, Drutt CEO. ”Historically it's been the other way around. We are very pleased to team with Telenor to make the shift"

For more details about the end-to-end Drutt MSDP products and solutions, please visit: http://www.drutt.com/products/