Wicket Gaming launches Cricket Manager Pro 2022 in Australia and Sri Lanka
March 31, 2022, 08:30
Wicket Gaming AB (“Wicket Gaming” or the “Company”) launches Cricket Manager Pro in Australia and Sri Lanka.
In line with the previously communicated marketing plan, Wicket Gaming is now scaling up the launch of the company's free-to-play cricket manager game Cricket Manager Pro 2022 to Australia and Sri Lanka. The game is already available for download in South Africa via Google PlayTM.
The fact that Cricket Manager Pro is now made available in these new markets marks the start of a broader launch phase. During this phase, important user data will be collected to ensure relevant KPIs (Key Performance Indicators) such as monetization and player retention. In addition, the user experience will be sharpened further.
During the broad launch phase, Wicket Gaming will also intensify its performance marketing activities, where players are acquired through advertising in, for example, social media channels.
In a comment, Wicket Gaming's CEO Eric de Basso says:
"Both Australia and Sri Lanka are big cricket nations with a dedicated audience, so it is natural to start launching Cricket Manager Pro in these two markets. We look forward to gradually releasing the game in additional markets soon.”
For further information, please contact:
Eric de Basso, CEO, Wicket Gaming AB
E-mail: eric@wicketgaming.com
Phone: +46 70 780 52 00
About Wicket Gaming
Wicket Gaming is a Swedish game development company founded in 2015. The company's business concept is based on developing and distributing so-called free-to-play games in the sports genre based on proprietary brands. Since its inception, the Company has worked to develop its first title, Cricket Manager, which is a manager game in cricket for mobile devices that aims to create and own its own cricket club and compete against other players around the world. The goal is to create one of the world's most popular cricket manager games for mobile devices and to use a technical platform to broaden the game portfolio to include other sports manager games.
For more information, see Wicket Gaming's website www.wicketgaming.com