Electrolux Ideas Lab: Let’s bring healthy, home-cooked food to every dinner table
Global eating habits are changing as our passion for food is booming. In a new global competition, Electrolux now seeks innovative ideas to inspire healthier, more sustainable home cooking. The winner will receive a €10,000 cash prize and a unique experience to transform their idea into reality.“With Electrolux Ideas Lab, we are aiming to trigger creativity and out-of-the-box thinking around matters relating to the home and everyday life. The competition celebrates the creative minds of participants and enables them to take their ideas even further.” says Jonas Samuelson, Electrolux