Encounter Technologies, Inc. Vado Video ‘Sneaks’ onto Net Before Official Launch on MusicMatrix

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Strategic leak of video in light of artist/content popularity

NEW YORK, NY—November 4, 2010-Encounter Technologies, Inc. (PINKSHEETS: ENTI) CEO, Anthony Dibiase, is pleased to announce that the company’s recently produced, full-length video, “Respect the Jux”, inspired by the Frank Matthews novel and featuring rappers Vado and Jae Millz, has officially hit the net, showing up fashionably early.  The video, originally set to premier on MusicMatrix.com, has hit the streets prior to its originally intended release with the company’s primary focus on creating a buzz for their upcoming editing contest (see details on www.musicmatrix.com). 

Dibiase comments, “This is terrific.  It was unanimously agreed upon by our team that this kind of exposure far outweighs our initial plans to launch the contest alongside the video premier.  This gives fans a chance to ‘feel’ the video and experience viral feedback, while at the same time exposing thousands and counting to Music Matrix’s first in-house product toward additional potential revenue streams.”

The company has discovered tremendous potential in providing complimentary music videos with high production value in exchange for a revenue share with up and coming artists supported by industry and indie labels.

Dibiase continues, “This takes us from an interactive site which showcases label produced videos to truly blossoming as a site with originally produced content by major artists with access to in-depth, hands-on producer interaction by anyone and everyone for a nominal subscription fee to the site.”

The sneak preview launched earlier yesterday and has since blossomed on several go-to sites for rap and hip-hop fans on the eve of Britto Agency’s marketing campaign for ENTI’s official MusicMatrix premier for the video in line with the much anticipated editing contest.  “Respect the Jux” is premiering shortly after the release of Matthew’s novel, which was recently secured by Hollywood veteran director, F. Gary Gray for film and television rights.

Vado, Millz and Matthews have released photos and videos of the shoot on their personal, social networks and Britto has strategic plans in place to ensure maximum exposure for both MusicMatrix and the story behind “Respect the Jux”. 

About Music Matrix (www.musicmatrix.com)

MusicMatrix is the hottest rising new star in the online video streaming music industry and specializes in providing standard and high definition streaming music videos over the internet. Users have the ability to upload and view streaming music video content and also earn revenue from promoting your favorite artists videos. MusicMatrix.com is also a full fledged social network which allows users to connect with friends and family from all over the world.

About Encounter Technologies (ENTI)

Encounter Technologies, Inc. provides end-to-end technology and online marketing services, including design, build, hosting and online marketing support. We specialize in social media, video technology and online entertainment web solutions. Encounter Technologies, Inc. utilizes pre-built applications to provide the platforms in which to base solutions for businesses looking to utilize video technology to increase online collaboration and interaction. Our goal is to provide our clients with the best methods to increase user value and achieve desired business results. Simply put, Encounter Technologies, Inc. transforms ideas into revenues. For more information about Encounter Technologies, Inc. visit www.encountertech.com

About The Britto Agency

The Vision

The Britto Agency has become one of the world’s preeminent publicity, marketing and brand architecture firms with unparalleled creative success and implementation. For over 16 years TBA has been elevating the standards of excellence by providing its clients with a hybrid of services including holistic communications, experiential marketing, integrated branding and event design. We cover a wide breadth of disciplines ranging from corporate, entertainment, luxury, hospitality, health and wellness, non-profit, sports and beyond. As a results-oriented publicity powerhouse, TBA crafts and delivers tailored PR and marketing campaigns, providing our clients with only the most effective and well executed media representation. We conceive the blueprint that creates brand acceleration by adopting a peerless approach to building a client's brand equity from conception to design, setting the stage for mass globalization.

This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events or results to differ materially from those projected in the forward-looking statements as a result of various factors and other risks. You should consider these factors in evaluating the forward-looking statements included herein, and not place under reliance on such statements. The forward-looking statements in this release are made as of the date hereof and Encounter Technologies, Inc. under take no obligation to update such statements.

 

Release Prepared by NMR, LLC

 

IR CONTACT:

Gerrard Hollister Investor Relations
IR@GerrardHollister.com
+1 (310) 909-7988

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