Bluestep Bank AB (publ) announces that the company plans to change its name to Enity Bank Group AB (publ)

At an extraordinary general meeting today, September 6, 2024, a decision was made to initiate the process for a name change. The name change requires approval from Finansinspektionen before it can be registered with the Swedish Companies Registration Office (Bolagsverket), which is expected to occur during the fourth quarter of 2024. 

Bluestep Bank AB (publ) currently includes Bluestep Bank Finland, Bluestep Bank and Bank2 in Norway, as well as Bluestep Bank and 60plusbanken in Sweden. These consumer brands will continue to operate under their existing names, and customers will not be affected by the name change at the group level. 

Comment from Björn Lander, CEO of Bluestep Bank:

“By uniting our brands under a common group name, Enity Bank Group, we strengthen our position and create a clearer identity that better reflects our collective vision to offer modern and inclusive banking services. This name change marks an important step in our growth journey, enabling us to better meet the future and our customers' needs.” 

For further information, please contact:
Juan Navas, Head of Corporate Communication, Bluestep Bank
+46 70 306 2245
juan.navas@bluestep.se

Or visit: www.bluestepbank.com

The information was submitted for publication, through the agency of the contact person set out above at 13:30 CEST on 6 September 2024.   

About Bluestep Bank
Bluestep Bank is a challenger in the Nordic mortgage market and constitutes a modern alternative to traditional banks. Founded in 2005 in Stockholm, Sweden, we now also offer our mortgage services in Norway and Finland, and with an equity release offer available through 60plusbanken in Sweden. In April 2024 Bluestep Bank completed a cross-border merger with Norwegian Bank2 ASA.