Ericsson launches new set-up for faster rollout of mobile Internet applications

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Ericsson launches new set-up for faster rollout of mobile Internet applications As the leader in mobile Internet, Ericsson is strengthening its focus on mobile Internet applications and further streamlining its organization by setting up a wholly-owned company, Ericsson Internet Applications and Solutions AB (EIP). Headed by Lars Boman, the company will develop Service Networks and application solutions. In order to further strengthen Ericsson's world leading position as communications services and solutions supplier, all Services activities will be concentrated in one organization by transferring the Internet solution unit to Division Global Services. "Applications are a key factor for the growth of mobile Internet. By concentrating our competence in this new company, we will be even closer to our customers and stimulate and support the large roll-outs of mobile Internet systems like GPRS and 3G as well as our Multi-Service Networks," said Lars Boman. "Systems, phones, applications and services are the cornerstones of our successful business proposition. This new set-up is another proof of our continuous improvement." As a consequence Division Internet Applications will cease to exist. In this connection, Haijo Pietersma, presently head of the division, has decided to leave Ericsson to pursue new opportunities. Ericsson's consulting company EdgeCom will continue to be managed as a separate company, emphasizing EdgeCom's position as an independent supplier of high level management consulting services to operators and service providers. The Ericsson Microsoft Mobile Venture, headed by Ulf Avrin, will continue as before. Ericsson is the leading communications supplier, combining innovation in mobility and Internet in creating the new era of mobile Internet. Ericsson provides total solutions covering everything from systems and applications to mobile phones and other communications tools. With more than 100,000 employees in 140 countries, Ericsson simplifies communications for customers all over the world. Read more at http://www.ericsson.com/pressroom FOR FURTHER INFORMATION, PLEASE CONTACT Pia Gideon, Vice President, External Relations Phone: +46 8 719 2864, E-mail: pia.gideon@lme.ericsson.se Mads Madsen, Director, Corporate Public Relations Phone: +46 8 719 0626, E-mail: mads.madsen@lme.ericsson.se

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