Swedish esports company Epulze secures investment of SEK 57 million
The Swedish esports company Epulze has completed a funding round amounting to SEK 57 million. Among the new investors are well-known names such as Svea Ekonomi and Norwegian Carucel Finance, while Knutsson Holdings increases its ownership in the company.
Globally, esports has a multi-billion dollar annual turnover and live broadcasts of tournaments often draw more viewers than the largest team sports. Epulze gives amateur players of computer games like Dota 2 and Counter-Strike: Global Offensive, the opportunity to participate in tournaments, leagues, and matches where real money is at stake. In this way, non-pro players can experience the excitement that professional players feel, and they can do it from the comfort of their own homes.
– Epulze's goal is to entertain the world through esports and to allow everyone to share in that special match game feeling where you compete for both honor and money, says Epulze's co-founder and marketing manager Markus Lövgren.
Markus himself was long ranked as one of the top players on the European Dota 2 leaderboard, but even so, he had a hard time finding exciting tournaments as it's only a privileged few that get a chance to participate in the biggest tournaments with multi-million dollar pots. Knowing that he was hardly the only one in this situation, Epulze set out to find a solution. Today, six years later, the company operates worldwide with a subsidiary in Malaysia and local offices in Singapore, Ukraine, and Brazil. The threshold for participating in matches is low and players can compete for large sums or just a few dollars.
– Our user base grew rapidly in 2020 and today we offer a world-class digital platform where we can arrange tournaments with the biggest names in esports. With new money in the coffers, we will be able to accelerate growth, and increase awareness of our offering, explains Epulze's CEO and co-founder Mattias Lövgren.
The now-closed funding round means that Epulze enters a new phase with a heightened focus on attracting more users in key markets by adding new game titles, new functions and expanding the company's ecosystem of professional tournaments, influencers, offline events, and broadcast production of esports.
Vator Securities has acted as financial advisor to Epulze in connection with the transaction.
For further information, please visit www.epulze.com or contact:Mattias Lövgren, CEO of Epulze, tel: 073-332 06 25, mail: mattias@epulze.com
About the company:
Epulze (Esports Pulze AB) has its roots in Örebro, Sweden, and the company's online platform allows esports fans to participate in competitions for money and prizes in some of the world's biggest esports titles via tournaments, leagues, and other challenges. The company's platform focuses on competitions for amateurs, but it also produces larger events where professional players participate. The company, which was founded in 2015, currently has 37 employees in 6 countries.
Epulze is a world-class esports company with a vision to entertain the world through esports. The Epulze Esports Ecosystem consists of integrated verticals centered around an online automated esports platform, where gamers can compete and increase the excitement while playing and experiencing their favorite esport titles.
Epulze strives to be a springboard for amateurs trying to make it in the world of professional esports while also giving the everyday gamer a place to compete in a fun and friendly environment. Our multi-national community includes the whole range of key components; from the grassroot enthusiasts winning and earning their way up to the big leagues, to the hardcore professionals, streamers and companies that all share the common love for esports and its fantastic communities.
