Innovation and inspiration in new issue of .eu Identity

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Brussels, 5 March 2013 – The latest issue of the .eu registry’s free magazine app, .eu Identity, is now available in the Apple iTunes® and Google Play stores.

In this issue

Digital strategist, William Deckers, reveals five unique advantages that Internet businesses have over their brick-and-mortar counterparts. And content expert, Anna Borsboom, gives us insights into Search Engine Optimisation (SEO) and how you can use it to increase your website’s visibility.

We take a look behind the scenes of TEDxBrussels to see what goes into organising this annual ideas-exchange event, which brings together thought-leaders from a variety of industries to share, inspire, innovate and effect change.

We also highlight .eu websites that support European innovators and entrepreneurs in getting their invention or product to market.


Search for the latest issue of .eu Identity on Apple iTunes of Google Play using 'EURid' as a keyword. Alternatively, download the magazine from EURid’s website in Flash flip book or PDF formats at

For more information, please email

For media information, please contact:

Megan Vosloo, Communications Specialist   Phone: 32 (0)2 401 2750   Email: 

About .eu and EURid

The .eu domain ranks among the largest top-level domains in the world, connecting 500 million people in 27 EU countries to one Internet identity. More than 3.5 million .eu names have been registered since the domain opened for registration in 2005. Many companies and brands use a .eu website as a practical solution to convey a clear European identity and their business ambitions, including Fairtrade International, Foot Locker, Louis Vuitton, the MAN Group, Microsoft Corporation, Orangina and Toyota.

EURid is the not-for-profit organisation that operates the .eu top-level domain, following a tender process and appointment by the European Commission. EURid works with over 850 accredited registrars and provides support in the 23 official EU languages. EURid is registered by the EU Eco-Management and Audit Scheme (EMAS), which is an expression of EURid’s environmental commitment. With headquarters in Brussels (Belgium), EURid also has regional offices in Pisa (Italy), Prague (the Czech Republic) and Stockholm (Sweden). More information at:

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