Feedback Ferret Accelerates Customer Feedback For Silverstone Circuits
· Powerful contextual analysis engine will help analyse customer feedback comments · Innovative use of QR codes and SMS at Formula One British Grand PrixLondon, 7th July 2011 – In an innovative step, visitors to this weekend’s Formula One British Grand Prix at Silverstone Circuits will be invited to use their mobile phones to provide real-time feedback on the event via QR codes and SMS, using Feedback Ferret’s customer feedback analysis system that includes powerful contextual analysis of customer comments. The new real-time feedback channels will be