FiComm Partners’ Jason Lahita Named Most Respected Financial PR Professional in Gorkana Financial Journalist Survey
- Survey reflects poll of nearly 500 journalists across the financial media landscape.
- Appointment is the most recent of several milestones reached by FiComm Partners since its launch in 2012.
- Lahita is one of 19 named PR Professionals in the Gorkana Survey that are viewed as respected go-to sources for financial news by financial journalists.
LOS ANGELES, CA, April 4, 2014 – FiComm Partners, a Los Angeles-based financial communications firm, today announced that Jason Lahita, Founding Partner of FiComm Partners, was named Most Respected Financial PR Professional in Gorkana’s 2014 Survey of Financial Journalists. Gorkana, a global service provider for PR professionals and journalists, partnered with DePaul University College of Communications to survey over 500 journalists across the financial media landscape that named Lahita as a go-to source for financial news.
Since founding FiComm Partners in August 2012, Lahita has led FiComm from the initial startup phase through significant expansion, seeing 480% firm wide growth through year-end 2013. FiComm Partners credits its success to its commitment to the financial advisory space. Lahita and FiComm Partner Megan Carpenter have a combined 25+ years in leading marketing and PR campaigns for firms and service providers within the financial advisory industry. It is this niche focus that has led FiComm to the opening of two offices (LA headquarters and NYC Avenue of the Americas location), the addition of four new team members, the onboarding of 20 retained clients, and the addition of 14 project clients. Combined, FiComm’s clients account for over 200 financial advisors nationwide and billions of dollars in assets under management.
“This nomination is a testament to the hard work we do at FiComm and the importance of the financial advisor’s voice in mainstream, financial media,” said Lahita. “It is an honor to be recognized by the financial media and we at FiComm will strive to continue serving both of our clients – our FiComm retained clients and the financial journalists that we interact with daily.”
The Gorkana report, one of the largest investigations into the journalism profession, examines the industry’s outlook on the economy, the field, and leading sources for information—including the most influential PR professional. These final results ranked the Wall Street Journal as the most influential financial media outlet, Andrew Ross Sorkin as the most influential financial journalist, and Lahita as one of the top 20 PR professionals in the US.
Megan Carpenter, Managing Partner at FiComm Partners added, “Our firm was built on the tenet that there is a better way to deliver value to the independent advisor channel and to the media. Challenging the status quo in such a narrowly defined market is risky, and requires tireless persistence, so this recognition provides tremendous validation that we’re headed in the right direction.”
Press Contact:
FiComm Partners
Jacqueline Silva -- (212) 626-6532, jacqueline.silva@ficommpartners.com
About FiComm Partners
FiComm Partners is a financial communications firm that provides PR counsel, media strategy and coverage, and marketing support, exclusively to the financial advisory industry and its service providers. Founded in 2012, FiComm Partners has a bicoastal presence with its headquarters in Los Angeles, CA, and a satellite office in Manhattan, NY. For more information, please visit www.ficommpartners.com.
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