Electrolube Announces New Website and Global Rebrand
Electrolube, the leading manufacturer of specialist chemical products for the electronics, automotive and industrial manufacturing industries, has today announced the launch of it’s newly redesigned website. The new website has been developed as part of Electrolube’s new global rebrand, a year-long process where significant time has been invested in evaluating the company and conducting extensive market research to carefully rejuvenate the brand, which has been established in the electronics and automotive manufacturing industries for more than 70 years.
The evolution of the Electrolube brand is reflected in the new website, which conveys the company’s consistent, dependable personality and capability as a collaborative, effective solutions provider. The bright, modern new website is a direct and informative resource that’s inviting and engaging for visitors and offers a more comprehensive understanding of Electrolube's innovative core product groups, which include conformal coatings, thermal management products, cleaning solutions, resins, service and maintenance aids, and contact lubricants. The clean, uncluttered design and improved functionality provide quick and easy access to essential information about Electrolube’s latest developments, product groups and selection, international offices, distributors, company news, events and policies.
The new website is now live and is located at the same address www.electrolube.com. Following the new website launch, Electrolube will also be revealing the full extent of their rebranded identity at Productronica, by hosting a rebrand launch party at the show in Hall 4, stand 466.
Ron Jakeman, Group Managing Director of HK Wentworth, Electrolube’s parent company, said: "We are very excited about our new website launch and the robust information it provides for customers, suppliers and distributors to better understand our product offerings, the nature of our company, our commitment to reducing environmental impact and latest developments. We believe that the new site will allow our visitors to have an engaging and informative experience as we continue to grow and increase our market presence worldwide."
Electrolube’s new website will be regularly updated with news of product launches, international activity, corporate milestones, environmental news, events and latest developments. Visitors are encouraged to explore the new website at www.electrolube.com.
Press Contact:
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Electrolube, a division of H.K. Wentworth Limited, is a leading manufacturer of specialist chemicals for electronics, automotive and industrial manufacturing. Additionally, Electrolube manufactures and supplies specialist lubricants to the automotive, industrial and domestic switch manufacturing sector. Research and development, quality and environmental concerns are fundamental to the Electrolube philosophy of providing the highest level of customer service. This is achieved both direct to manufacturers and via a worldwide network of subsidiaries and distributors. The continued global expansion of Electrolube and its innovative range of environmentally friendly products prove that the total capability and dedication to customer care combine to create a winning formula.
Contacts:
Electrolube (A division of HK Wentworth Ltd)
Karen L. Harrison, Group Marketing Manager
Email: karen.harrison@hkw.co.uk
Mobile: 44 (0) 7764 771392
Office: 44 (0) 1530 419600
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