FISKARS TO STRENGTHEN ITS BUSINESS AREA MANAGEMENT

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Fiskars Corp.      Stock exchange release November 24, 2008 at 2:30 PM          

FISKARS TO STRENGTHEN ITS BUSINESS AREA MANAGEMENT                              

Fiskars Corporation is continuing the reorganization of the Group's management  
structure to further improve operational efficiency and focus on branded        
consumer goods in its three core businesses: Garden, Homeware, and Outdoor      
Recreation.                                                                     

The role of business area management will be strengthened, and regional         
administration functions will be eliminated. The aim is to make Fiskars more    
responsive to consumer needs within its business areas. Geographical areas will 
remain the primary segments, as consumer preferences differ between EMEA and the
Americas.                                                                       

Garden business area management in EMEA will be relocated from Belgium to       
Finland, closer to the home market and the product development centre, which is 
also located in Finland. The strong focus on Central and Western Europe will    
continue.                                                                       

The changes in operations in EMEA and the Americas will affect approximately 50 
people. These one-time restructuring costs will be booked against the 2008      
result, and these costs are expected to be saved through reduced operating costs
over the next 12 months.                                                        

APPOINTMENT OF NEW PRESIDENT, GARDEN, EMEA                                      

Mr. Thomas Enckell has been appointed President, Garden, EMEA. Thomas Enckell is
currently responsible for the wholesale business in the Iittala Group, which    
forms Fiskars' Homeware business area. He will report to Fiskars' President &   
CEO, Kari Kauniskangas. Mr. Francis Kint, President, Garden, and Ms. Elly       
Piccart, CFO, EMEA have decided to leave the company after a transition period. 

NEW BUSINESS AREA MANAGEMENT BY SEGMENT
                                         
EMEA                                                                            
Tero Vähäkylä         President, Homeware                                       
Thomas Enckell        President, Garden, EMEA                                   
Lars Gullikson        President, Outdoor Recreation, EMEA                       

AMERICAS                                                                        
Paul Tonnesen         President, Garden & SOC, Americas                         
Jason Landmark        President, Outdoor Recreation, Americas                   

OTHER                                                                           
Jukka Suonperä	    President, Inha Works 
Tomas Landers         Vice President, Real Estate (as from Jan 1, 2009)         

All the business area leaders listed above will report to President & CEO Kari  
Kauniskangas.                                                                   

For further information, please contact:                                        
President & CEO Kari Kauniskangas, tel. +358 9 6188 6222                        


FISKARS CORPORATION                                                             

Kari Kauniskangas                                                               
President & CEO                                                                 

Founded in 1649, Fiskars is a leading supplier of branded consumer goods.       
Fiskars business areas are Garden, Homeware, Craft, Outdoor Recreation, Inha    
Works, and the Real Estate Group. Its major international brands are Fiskars,   
Iittala, Gerber, Silva, and Buster. The associated company Wärtsilä Corporation 
is also an important part of the Corporation. Fiskars business segments are the 
Americas, EMEA, Wärtsilä, and Other. Fiskars shares are quoted on NASDAQ OMX    
Helsinki Ltd. In 2007, the Fiskars Corporation net sales were EUR 658 million,  
the operating profit EUR 110 million and the Corporation employed some 4,500    
people.                                                                         

www.fiskars.fi

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