Red dot awards Fiskars twice with best of the best honour
Fiskars Corp. Press Release April 2, 2012
Red dot best of the best awards 2012 go to Fiskars Quantum™ premium range of garden cutting tools and Iittala’s modern take on the fireplace, Kaasa and in addition four further awards go to other Fiskars Home and Garden products.
The internationally heralded red dot design competition has recognized Fiskars at the highest level for two of its products as well as given awards for four other products in this year’s competition. Fiskars Quantum™ range of garden cutting tools and Iittala’s contemporary design, Kaasa, a modern fireplace by Finnish designer Ilkka Suppanen both took the coveted “best of the best 2012” award in the product category.
“In the year when Helsinki stands centre stage as the World Design Capital, we at Fiskars are greatly honoured to have been given this seal of quality on our products from red dot. These successes stand as testimony to our commitment to offering iconic products that everyone can appreciate and the talents of the designers who have created them,” said Max Alfthan, Fiskars Chief Strategy Officer.
The Red Dot Award is one of the largest and most renowned design competitions worldwide. It is only conferred to particularly creative, innovative, and high-quality products. Products submitted to the Red Dot design award are assessed by a 30-strong jury of renowned design experts. Overall, Fiskars stood out against a record 1,800 manufacturers and designers from 58 countries in this year’s competition all looking to receive the quality seal for aesthetic forms and lasting trends.
Best of the best
Fiskars Quantum™ range of cutting tools celebrates Scandinavian design with an emphasis on the use of natural materials. The range, which will be launched at the international garden trade fair, Gafa in Cologne Germany in September 2012 represents the new cutting edge of design DNA for Fiskars Garden Tools. Particularly noticeable is the use of cork-padded aluminium handles and quality stainless steel blades among the range’s pruner, loppers and hedge shears − all with the benefits of Fiskars ingenious design elements such as Fiskars PowerGear™ mechanism in the loppers and hedge shear which boosts cutting power.
Iittala's Kaasa by Ilkka Suppanen is a modern fireplace inspired by an ancient beacon. Kaasa which once was an important seamark for Finnish sailors, gave the inspiration for this traditional, yet modern focal point reminiscent of an open fire. The flame is housed on a steel base and the outer layer is mouth-blown glass, which sets the mood for relaxing moments.
Further red dot recognition
- Fiskars Xtract™ retractable saw
- Iittala’s Allas candleholder by Norwegian designer Andreas Engesvik,
- Fiskars axe and knife sharpener, Fiskars Xsharp™
- Iittala’s universal drinking glass Lempi by Matti Klenell
About The red dot design award
The red dot design award, whose origins reach back to the 1950s, is carried out in three disciplines: the “red dot award: product design”, the “red dot award: communication design” and the “red dot award: design concept”. In 2011 alone, more than 14,000 entries from over 70 countries were registered. The award – the red dot – has established itself internationally as one of the most appreciated quality seals for outstanding designs.
For further information please contact:
Siru Nori
Communications Manager, Fiskars Homeware and Iittala
Tel +358 204 39 5611
siru.nori@fiskars.com
Mark Woods
PR Specialist, Fiskars Garden EMEA
Tel:+358401592350
mark.woods@fiskars.com
Fiskars is a leading global supplier of consumer products for the home, garden and outdoors. The group has a strong portfolio of respected international brands, including Fiskars, Iittala and Gerber. Founded in 1649 and listed on NASDAQ OMX Helsinki, Fiskars is Finland's oldest company. Fiskars recorded net sales of EUR 743 million in 2011, and employs some 3,400 people in over 20 countries. www.fiskarsgroup.com