Casall brings style into training and lets their customers show it

Casall founder Carl-Axel Surtevall started his own Training equipment company in 1980. Four years later, Casall launched the first sports fashion collection for women. Right from the start, the mission was to combine style and quality with a lot of passion and a sensual touch. Today, Casall is a leading Swedish premium brand in the Training industry. Challenge Making content that essentially affects their customers and keeping up with the content expectation from their customers is a great challenge of brands today. It takes a lot of resources and time for brands to create, control