25 digital marketing acronyms you need to know

There is an astounding amount of acronyms to keep track of today, some of which are crucial to understand as they are so commonly used. We’ve gathered the most important ones that are used in digital marketing contexts (and more) here, how many of them do you know? 1. AI = artificial intelligenceAI is basically smart computers (robots) posing as humans so that we can interact with them. Siri and Alexa are probably the world’s most famous examples of AI, and while they’re very clever, you can’t really have an actual conversation with them. 2. AR = augmented realityWere you one of