FSA Provides Key Presenters at National Conference
CONNECT Marketplace Sessions Focus on Branding, Sponsorship
Louisville, KY (August 12, 2010) – FSA Management Group, a company that offers a full-suite of professional services to support associations and other non-profits, was recently selected to present key educational session at CONNECT Marketplace. CONNECT is a national conference tailored to the needs of associations and specialty groups and will be held at the Louisville Convention Center from August 12 -14, 2010.
The planners and promoters of CONNECT selected FSA to deliver educational presentations on topics of particular interest to non-profit organizations: 1) conference branding and 2) the development of non-dues revenue through sponsorship sales.
The branding session, titled Bigger, Better, Bolder Branding: How to Breathe New Life Into Your Conference Brand, explores opportunities and best practices for delivering a precise and memorable conference brand, while highlighting the importance of a defined brand/sub-brand relationship.
The sponsorship session, titled Jump Start Your Sponsorship Sales: Tips for Getting More Support from Corporate Partners, provides insight into building and executing a successful sponsorship program, from sales strategy to sales renewals.
“FSA is well qualified to present on these topics, as our award-winning branding and exceptional sales record shows,” said Tony Butler, FSA Management Group President. “We hope these sessions will benefit CONNECT attendees by providing ‘best practice’ processes and procedures that can be customized to each organization.”
Contact:
Trish Dever
502.574.9934
tdever@hqtrs.com
About FSA
Founded in 1969, FSA Management Group provides full management to national and international associations representing thousands of members worldwide. FSA also offers professional support for companies seeking services such as event planning and production, marketing, public relations, graphic design and site selection. FSA’s mission is to offer creative management solutions to organizations seeking to grow, diversify, and thrive in an ever-changing global society. For more information visit www.aboutfsa.com.
Tags: