G5 to setup a team to explore VR potential for its games
G5 Entertainment announces that it is forming a team within the company to explore the potential of VR (virtual reality) in the company’s games. The compact team, that will report directly to CEO and COO, is going to focus on finding the experiences that could appeal to the company’s core audience of female players. The team will also explore the possibility to extend the company’s offering to make it more appealing to male players who are more likely to be early adopters of VR and mobile VR technologies. Given the compact size of the team and the very early stages of the market, the company does not expect any positive or negative effect on its results in the short term.
Vlad Suglobov, CEO, comments: “The games industry is to a large extent driven by technology, and technology moves fast. G5 benefited substantially from recognizing the potential of mobile games long before they became mainstream. While we continue to enjoy the growth in the mobile games market, it is important for us to pay attention to the latest technological developments, especially when our application store partners and phone manufacturers are announcing their support for mobile VR technology. With new and impressive technology, there’s always both excitement and reservations, and the outcome is uncertain. We have some very interesting ideas we would like to try and implement, but ultimately this is a long-term R&D project that is not likely to affect our results anytime soon."
More information about the Company can be found on www.g5e.se/corporate.
For further information, please contact:
Vlad Suglobov, CEO, email@example.com
Stefan Wikstrand, CFO, 46 8 411 11 15
About G5 Entertainment
G5 Entertainment AB (publ) (G5) is a developer and publisher of high quality free-to-play mobile games for iOS, Android, Kindle Fire, and Windows-powered devices. G5 develops and publishes games that are family-friendly, easy to learn, and targeted at the widest audience of experienced and novice players. G5’s portfolio includes a number of popular games like Mahjong Journey®, Supermarket Mania® Journey, Farm Life™, Virtual City®, Special Enquiry Detail®, Hidden City®, and The Secret Society®. G5 Entertainment AB (publ) is listed on Nasdaq Stockholm since 2014.