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GILDAN® AND TRIPLE-A BASEBALL UNVEIL NEW 2012 GILDAN TRIPLE-A BASEBALL NATIONAL CHAMPIONSHIP GAME LOGO

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Charleston, SC, March 20, 2012 – Gildan and Triple-A Baseball are unveiling today a new logo for the recently announced Gildan title sponsorship of the 2012 Gildan Triple-A Baseball National Championship Game.

Triple-A Baseball’s pinnacle postseason event, the Gildan Triple-A Baseball National Championship Game, is a winner-take-all, one-of-a-kind matchup between the winners of the International League and the Pacific Coast League to determine the champion of Triple-A Baseball. Heading into the 2012 Game, both leagues are tied, having achieved three wins each during the six previous National Championship Games.

The new logo, designed by Chris Henwood, creator of many of the Durham Bulls’ special event and anniversary logos, is reflective of the fact that for the first time in the Game’s history, an International League city will host the premier event.  Durham Bulls Athletic Park in Durham, NC, home of the 2009 Triple-A National Champions, will be the host site of the 2012 Gildan Triple-A Baseball National Championship Game which will be broadcast live on the NBC Sports Network Tuesday, September 18 at 7pm eastern.

“Gildan is honored to be an official part of this great American tradition and excited to be the title sponsor of Triple-A Baseball’s premier event, the Gildan Triple-A Baseball National Championship Game,” said Rob Packard, Vice-President, Marketing and Merchandising, Gildan Branded Apparel. “Since the early 1990s, we have been part of the fun family events in our customers’ lives – supporting activities which create great times and special memories, attributes shared by Triple-A Baseball. Gildan is looking forward to enhancing this truly fun, family experience throughout the season in each of the league’s ballparks, as well as during the Gildan Triple-A Baseball National Championship Game.”

“The Gildan® brand stands for top quality as do the two league champions who will battle for six months, play over 150 games and outlast 28 opponents to qualify for Triple-A Baseball's final game,” said Randy Mobley, CEO, Triple-A Baseball.  “It will be the best of the best on all fronts.  Gildan is a valued partner, which through various regular and post-season activities will continue to raise the profile of the Gildan Triple-A Baseball National Championship Game.”  

“We are thrilled to partner with Gildan on Triple-A Baseball’s premier event,” said Durham Bulls General Manager Mike Birling. “Their commitment demonstrates what a major showcase this is for Minor League Baseball, North Carolina’s Triangle region, and the Bulls organization.”

About Gildan’s Sponsorship:

Gildan, one of the world’s leading suppliers of T-shirts, activewear, underwear and socks, is a new Triple-A Baseball official national sponsor across all 30 Triple-A clubs, as well as  the Title Sponsor of the  Gildan Triple-A Baseball National Championship Game and telecast for the next three years. In 2013 and 2014, Gildan will also be a presenting sponsor of the Triple-A All-Star Game currently airing on the MLB Network.

About Gildan: Gildan is a vertically-integrated marketer and global manufacturer of quality branded basic apparel, as well as the leading activewear brand in the American and Canadian screenprint markets and one of the world’s largest suppliers of athletic, casual and dress socks sold to a broad spectrum of retailers in the U.S. With approximately 30,000 employees worldwide, Gildan owns and operates highly efficient, large-scale, environmentally and socially responsible facilities in Central America and the Caribbean Basin. Based in Montreal, Gildan also has US headquarters for its Branded Apparel division in Charleston, SC. For more information about Gildan visit www.gildan.com and for more information on Gildan’s Corporate Citizenship initiatives visit www.genuinegildan.com.

About Triple-A Baseball: With a history dating back over 125 years, Triple-A Baseball has been in existence longer than the NFL, NBA, and NHL. Today, you’ll find 30 teams across two leagues throughout the United States developing talent for major league affiliates while providing affordable, family entertainment for fans of all ages. Drawing an average of nearly 14 million fans per season during the past decade, Triple-A Baseball’s popularity spans the entire United States, from Pawtucket, RI, to Sacramento, CA. Both the International and Pacific Coast leagues boast a rich baseball history with an amazing number of past and present major league stars on the roster of league alumni. Over 170 former Triple-A players, managers, umpires, and club executives are enshrined in the National Baseball Hall of Fame and Museum in Cooperstown, NY. One day after July’s Major League All-Star tilt, television audiences nationwide can tune in for Triple-A Baseball excitement as players from both Leagues compete in the Triple-A All-Star Game. The nationally televised excitement continues in September with the GILDAN Triple-A Baseball National Championship, the annual one-game, winner-take-all showdown between the champions of each league. For information visit www.triple-abaseball.com

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Media Contact:
Michelle Moore, Involve
mmoore@getinvolve.com
Mobile: 614-633-8124

Triple-A Baseball Contact:
Chris Sprague
Chris@ILBaseball.com
Office: 614-791-9300

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