VALOR UNVEILS NEW DEDICATED SUITE OF LITERATURE

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Following its acquisition by the GDC Group - part of the multi-national Glen Dimplex Group - Valor’s ambitious growth strategy continues unabated. In line with its plans to focus on retail and trade sectors, including social housing, the UK’s leading supplier of gas and electric fires has unveiled a new suite of literature that is specifically dedicated to each of these sectors.

A comprehensive guide entitled ‘The Complete Collection’ is now available for retailers and homeowners. Illustrating the sheer depth and diversity of Valor’s current product offering – the largest in the UK - this 64 page brochure is a ‘must have’ guide for homeowners when choosing a Valor fire.

A dedicated guide is also exclusively available for the company’s nationwide network of Valor Centres. This guide features a range of bespoke Valor gas and electric fires, including several new models, and unlike most other high street fires, all models come complete with a three year warranty on parts and labour.

A new brochure exclusively for social housing reflects Valor’s continued commitment to this sector. Entitled ‘Heating Solutions for Social Housing’, the 20 page guide encompasses the company’s complete portfolio of Valor branded products, including gas and electric fires, and electric suites. A new wall heater brochure is also available.

Commenting on the launch of this new suite of literature, Valor’s Product Marketing Manager, Tracey Falshaw said: “These brochures not only confirm Valor’s status as number one supplier of gas and electric fires in the UK, they reflect our ambitious growth plans across all sectors. They also represent the first in a series of marketing initiatives that will be unveiled by the company over the forthcoming months.”

As well as providing in-depth product features, efficiency ratings and technical information, all brochures present detailed photographic references and technical illustrations throughout.

To obtain copies of the new brochures, please contact Customer Services on 0844 879 35 87. Alternatively, for further information on the company, visit www.valor.co.uk.

The company is now part of the multi-national Glen Dimplex Group - a privately owned company that forms the world’s largest electrical heating business and boasts household brand names like Dimplex, Belling, Morphy Richards appliances and Stoves.

-ENDS-

Established in 1890, Valor has grown to become one of Britain’s much-loved brands and today, is one of the most recognised names in home heating. A reputation built on reliability, trust and safety stems from the company’s unswerving commitment to create energy efficient heating solutions that surpass the needs of today’s modern lifestyles. Now part of the Glen Dimplex Group, Valor offers one of the largest portfolios of gas and electric fires and electric suites available in the UK.

PHOTO-CAPTION:

Valor - the UK’s leading supplier of gas and electric fires - has unveiled a new suite of literature that is specifically dedicated to its key market sectors. Four new guides are now exclusively available for social housing, the homeowner and the company’s nationwide network of Valor Centres.

PRESS CONTACT:
Julie A. Garrido

Wentworth Communications Ltd

Tel: 0161 973 6763 Fax: 0161 969 6813

Email: julie@wentworthcomms.co.uk

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