CUPCAKES BY CAROUSEL UNITES WITH GO4THEGOAL FOUNDATION TO HONOR PEDIATRIC CANCER AWARENESS MONTH

Sales of custom-designed cupcakes to support children affected by cancer

SEPTEMBER 4, 2012 – Merchantville, NJ – For the third consecutive year, Cupcakes by Carousel of Ridgewood, New Jersey has designed an Awareness Cupcake to commemorate Pediatric Cancer Awareness Month.  Beginning September 4th and running through the end of the month, 10% of the proceeds from the sale of these cupcakes will benefit New Jersey-based Go4theGoal Pediatric Cancer Foundation.

Cupcakes by Carousel’s unique cupcake flavor and frosting design will be sold at all three Cupcakes by Carousel locations in Ridgewood, Englewood and Montclair New Jersey and will be featured at the Ridgewood Fall Art & Craft Street Fair on September 23rd. Customers who wish to make a direct donation to Go4theGoal may purchase a special paper “cupcake” to pin up on the wall in the store. A canister will also be placed at the register to collect donations.

Additionally, on September 23rd & 27th in Ridgewood and September 27th & 29th in Englewood and Montclair, Cupcakes by Carousel will make an additional $1.00 donation to Go4theGoal for every pediatric cancer awareness cupcake sold.

 “In the past two years, Cupcakes by Carousel has raised nearly $3,000 in pediatric cancer awareness cupcake sales for Go4theGoal Foundation, and 100% of these funds have gone to help children with cancer within our own community” said Nancy Finkelstein, owner and designer at Cupcakes by Carousel. “We are proud to partner with such a wonderful organization.”

ABOUT GO4THEGOAL FOUNDATION

Go4theGoal Foundation is a 501 (c) 3 non-profit charitable organization founded in 2006 by Dr. Richard and Beth Stefanacci, soon after their oldest child was diagnosed with Ewing's Sarcoma, a rare form of bone cancer. Together with funds raised privately and it’s many unique awareness and fundraising campaigns, including National Dress 4 Pediatric Cancer Day®, Lace-Up 4 Pediatric Cancer® and Richard’s Run® 5K runs, Go4theGoal provides children undergoing cancer treatment and their families with financial assistance, runs fun hospital-based programs, grants special wishes and supplies state-of-the-art electronic products to children and pediatric oncology units in over 40 hospitals across the country. Since 2007, G4G has funded over $500,000 in innovative pediatric cancer research. Go4theGoal.org

ABOUT CUPCAKES BY CAROUSEL

Cupcakes by Carousel is a family-owned and run gourmet cupcake bakery located in Ridgewood, New Jersey, with two additional locations in Englewood and Montclair.  Open daily, the bakery offers both traditional frosted cupcakes and those piled high with crumbled cookies or candy, sold individually or by the dozen. Cupcakes by Carousel also offers cupcake versions of its sister company, Carousel Cake's award-winning white, mousse and chocolate cakes and the red velvet cake that made it onto Oprah Winfrey's "O" list! cupcakesbycarousel.com

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Go4theGoal Foundation
Contact: Randy Pickus
Tel: (508) 269-8795
Email: randypickus@go4thegoal.org

Cupcakes by Carousel
Contact: Nancy Finkelstein
Tel: (201) 803-5612
Email: cakechic2@aol.com

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