NOTICE OF H&M’s ANNUAL GENERAL MEETING 2011

Shareholders of H & M Hennes & Mauritz AB (publ) are hereby invited to the Annual General Meeting (AGM) on Thursday 28 April 2011 at 3 p.m., at Victoriahallen, Stockholmsmässan, Älvsjö in Stockholm.

NOTICE OF ATTENDANCE
Shareholders who wish to attend the AGM shall

both  be entered in the company’s register of shareholders kept by Euroclear Sweden AB (formerly VPC AB) in their own name (not nominee-registered) by Wednesday 20 April 2011

and   notify their intention to attend the Annual General Meeting by Wednesday 20 April 2011, in writing to the address H & M Hennes & Mauritz AB,
Carola Ardéhn, 106 38 Stockholm, Sweden, by telephone to +46 (0)8-796 55 00, by fax to +46 (0)8 796 55 44 or on the company’s
website at www.hm.com/arsstamma. The attendance of any assistants is to be notified to the same addresses by the same date.

Shareholders must state in the notice their name, civil identity number or corporate registration number, telephone number (daytime) as well as the number of shares held. In order to attend the meeting shareholders whose shares are nominee-registered must have their shares temporarily re-registered with Euroclear Sweden AB (formerly VPC AB) in their own name. Such re-registration must be complete by Wednesday 20 April 2011. In order to re-register shares in time, shareholders should make the request via their nominee in good time before this date. Such registration may be temporary. Passes for those attending will be sent out when notice of attendance is received. A proxy form is available on the company’s website at www.hm.com/arsstamma.

The full notice is included in the attached PDF

Contacts:

Kristina Stenvinkel, Head of Communications +46 (0)8-796 3908, +46 (0)70-796 5440
Nils Vinge, Head of Investor Relations +46 (0)8-796 5250, +46 (0)70-796 5250
Jan Andersson, Member of the Election Committee +46 (0) 76-139 5500

Press images and background information for editorial use can be downloaded from www.hm.com

The information in this notice is that which H & M Hennes & Mauritz AB (publ) is required to disclose under the Securities Exchange and Clearing Operations Act. It was released for publication at 08:00 (CET) on 22 March 2011.

The notice of the Annual General Meeting will be published on 22 March on the company’s website www.hm.com/arsstamma and on 24 March 2011 in the newspapers DN and SvD, as well as in Post- och Inrikes Tidningar on the website of Bolagsverket, the Swedish Companies Registration Office.