SALES DEVELOPMENT IN JANUARY 2013

In January 2013, H&M Group total sales including VAT in local currencies increased by 5 percent compared to the same month the previous year. Sales in comparable units decreased by 4 percent. Comparable units comprise the stores and the internet and catalogue sales countries that have been in operation for at least a financial year.

The total number of stores amounted to 2,808 on 31 January 2013 versus 2,488 on 31 January 2012.

Percentage sales development for the month of February and the total sales in SEK for thefirst quarter (December-February) will be published in a separate press release on 15 March 2013 at08.00 (CET). The Three-Month Report, covering the period 1 December 2012 to 28 February 2013, will be published on 21 March 2013.

Karl-Johan Persson, Managing Director  

Contact: Nils Vinge, Head of IR +46-8-796 5250

The information in this press release is that which H & M Hennes & Mauritz AB (publ) is required to disclose under Sweden’s Securities Market Act. It was released for publication at 08.00 (CET) on 15 February 2013.