Gloucester Beef with Gloucester Rugby
When www.happerley.co.uk goes live on 19 February (the 15 year anniversary of the Foot and Mouth Crisis) every UK primary food producer will be invited to create a free Producer Passport and profile and invite all intermediaries and retailers whom they trade with into a visible supply chain to create one network. Producers are then able to generate a unique traceability code online for every food batch leaving their holding. The codes are validated through the food chain by participating intermediaries and retailers.