Helsinki Invites World’s Top Tech Talent to ‘Hire’ the City

Photo Source: Helsinki Partners, Photographer: Svante Gullichsen

Helsinki, November 20, 2025 – Helsinki is challenging the global race for tech talent by offering the talents a place where ambition meets balance. The capital of the world's happiest country for eight consecutive years is now inviting tech talent all over the world to “hire” the city as their new hometown. The new Hire Helsinki talent acquisition campaign gives a voice to talent, mirroring Finland's equal and transparent business culture.

“Helsinki is proud to be recognised as one of the most highly esteemed tech hubs, and we now invite global talent to join us in shaping the next chapter,” said Helsinki Mayor Daniel Sazonov. “Helsinki is a place where people can live well and reach their full potential. With Hire Helsinki, we’re offering top talent the chance to live in a city that values trust, participation and innovation.”   

“Finnish businesses encourage employees at every level to take part in decision-making,” said Glenn Gassen, Helsinki Migration Affairs Director. “In a similar way, we wanted to let the top tech talent assess themselves whether Helsinki has what it takes to be their new hometown. This culture of openness seen in Finnish companies strengthens collaboration and drives innovation, and that's why we also wanted to bring it as a part of the campaign.”

Progressive stance towards work-life balance  

Companies are known for competing for the best talent on the global marketplace, but so are the cities they inhabit. Helsinki, among other Nordic capitals, is known for being the best city for work-life balance.  

“Global talent who decide to relocate to Helsinki praise the stable, high-trust, and low-stress working environment,” said Gassen. “Here, working late is never considered brag-worthy. The general attitude is that as long as the work gets done, rigid schedules are unnecessary. As such, many companies allow flexible hours and remote work.”  

In addition to 5 weeks of paid holidays required by law, the mantra of valuing personal life materialises as the world’s most generous parental leave: 160 paid days for each parent. Working in Helsinki is working for the whole family: spouses also get relocation support, and children get free schooling and healthcare. 

Innovation fueled by work-life balance 

Finland, which brought the world Oura rings, Nokia, SMS, and Angry Birds, ranks seventh globally for innovation. The country has long served as proof that size does not matter, particularly when it comes to tech innovation. 

“Relocated talents are often surprised by Helsinki being such a hotspot for tech talent and innovation. Fields such as AI, quantum computing, cybersecurity, and sustainable technologies are thriving due to robust public-private partnerships and academic support,” said Gassen. 

The Hire Helsinki campaign features Helsinki’s multibillion-dollar gaming industry and tech unicorns, as well as e-commerce and research organisations that are looking to recruit top tech talent by the end of this year. To learn more, visit myhelsinki.fi/hire-helsinki and see the full campaign video in YouTube.  

For more information, please contact: 

Sara Jäntti 
Senior Manager, PR & Communications 
Helsinki Partners 
sara.jantti@helsinkipartners.com 

Helsinki Partners is a city marketing, investment and talent attraction company owned by the City of Helsinki. Their mission is to promote the city’s sustainable growth; attract international investment, businesses, talent and visitors, and to conduct international sales and marketing, as well as build Helsinki’s brand globally. 

For more information, please visit https://www.helsinkipartners.com/