Helsinki Paves the Way as a Forerunner of Circular Business when World Circular Economy Forum Returns Home

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The circular economy has great potential at different stages of construction. The Helsinki Cluster Programme for Circular Economy carried out a reuse pilot at Katajanokka pier. It involved the transfer of usable furniture and materials from the demolition site to be reused elsewhere before the demolition work started. Photo: Kari Ylitalo

The World Circular Economy Forum WCEF2023 will take place in Helsinki, Finland, from 30 May to 2 June 2023. The forum brings together the world's leading circular economy players to present and seek business and government solutions. It’s widely known why the transition to a circular economy is imperative, but the world needs examples. The World Circular Economy Forum will focus on how to make the transition.

The World Circular Economy Forum wants to accelerate a future that strengthens the well-being of nature. This year's event will therefore focus on what circular economy solutions are best suited to preventing the loss of biodiversity. In a circular economy, materials and the value they hold are always reused. The forum will also showcase change factors from around the world, build collaboration and harness the circular economy community to accelerate the change needed in the years ahead.

The World Circular Economy Forum brings together businesses, financiers and young people in particular to explore the potential and bottlenecks of emerging circular economy solutions. The circular economy is now a global concern, but different types of solutions are needed in different parts of the world. The principle is, however, the same: to get more out of what is already there, with less waste and less impact on nature.

“It’s wonderful and important to bring together the world's leading circular economy players in Helsinki. Circular economy solutions can increase the resilience of societies to crises and build the foundations for future prosperity. We also have to act because the climate crisis and loss of biodiversity will not wait. Many circular economy solutions already exist, but by working together we can accelerate their adoption around the world,” says Kari Herlevi, Director of Sitra's Global Cooperation on Sustainability Solutions.

Helsinki particularly promoting circular economy innovations in construction

The City of Helsinki sees the circular economy as an important part of solving sustainability challenges, and as a major player, the city can also contribute to its promotion. Helsinki wants to be a platform for new circular economy innovations and business. The City of Helsinki’s Roadmap for Circular and Sharing Economy 2020 focuses on construction, procurement, green waste and the sharing economy and new business opportunities in the circular economy. Each priority area has its own targets.

The circular economy in construction is promoted in the Helsinki Cluster Programme for Circular Economy, which aims to support both circular economy innovation and business as well as climate goals. The Cluster Programme for Circular Economy already involves more than 100 construction industry players, from consultants and material manufacturers to large construction companies. One of the key ways to promote and scale up the circular economy is to try out new circular economy solutions in a real environment.

“Circular economy business models can be used to develop sustainable business and support the achievement of the UN Sustainable Development Goals. Sustainable business is built on the circular economy. By working together, companies can develop circular economy solutions for all stages of the value chain. This will benefit all players in the sector,” says Mira Jarkko, Project Manager for the Cluster Programme for Circular Economy.

Finland was the first country in the world to create a circular economy roadmap already in 2016. Because of the big forestry industry, it’s an exceptional place to innovate with new materials. Examples of pioneering companies providing circular solutions originating from Helsinki Region include successful companies such as Infinited Fiber, Spinnova, Sulapac, ZenRobotics, Paptic and Metsä Spring. Taken into consideration the supporting legislation, innovative local companies and ambitious climate goals of the city, it all creates a great business opportunity platform also for international players that shares the urge to solve global problems.

Forum programme can be watched live and free of charge online

The main venue for the World Circular Economy Forum will be the Helsinki Expo and Convention Centre. Its main event on 30 and 31 May will bring together more than 2,000 participants. In addition, nearly 40 partner events on different aspects of the circular economy will be organised on 1 and 2 June, both on-site in Helsinki and around the world.

The programme of the World Circular Economy Forum can be followed from anywhere, as it will be broadcast live online, open to all and free of charge. You can sign up to follow the broadcasts via this link: (https://www.lyyti.fi/reg/World_Circular_Economy_Forum_2023_Online_Event_5407) On-site participation is only possible for invited guests.

Pre-event briefing for the media on 23 May

Want to learn more about the circular economy and the WCEF? Representatives of the WCEF’s co-hosts will share their thoughts and answer questions in an online press briefing on 23 May 15:00 (EEST; UTC+3) / 12:00 (UTC). The briefing is limited to representatives of the media and will take place on Microsoft Teams.

Media representatives are required to register for the briefing by 22 May 16:00 (EEST; UTC+3) / 13:00 (UTC) at https://www.lyyti.fi/reg/WCEF2023__Online_press_briefing_0547. Registered journalists will be provided with the link to join the Microsoft Teams meeting.

Read more:

Contact information:

Samuli Laita
Deputy Communications Manager, Sitra
+358 40 536 8650

samuli.laita@sitra.fi

Mira Jarkko
Project Manager of Helsinki's Cluster Programme for Circular Economy
+358 40 334 1629
mira.jarkko@hel.fi

Sara Jäntti
Senior Manager, PR and Communications, Helsinki Partners
+ 358 40 709 2913

sara.jantti@helsinkipartners.com  

Helsinki Partners is a city marketing, investment and talent attraction company owned by the City of Helsinki. 

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It’s wonderful and important to bring together the world's leading circular economy players in Helsinki. Circular economy solutions can increase the resilience of societies to crises and build the foundations for future prosperity. We also have to act because the climate crisis and loss of biodiversity will not wait. Many circular economy solutions already exist, but by working together we can accelerate their adoption around the world.
Kari Herlevi, Director of Sitra's Global Cooperation on Sustainability Solutions
Circular economy business models can be used to develop sustainable business and support the achievement of the UN Sustainable Development Goals. Sustainable business is built on the circular economy. By working together, companies can develop circular economy solutions for all stages of the value chain. This will benefit all players in the sector.
Mira Jarkko, Project Manager for the Cluster Programme for Circular Economy