Viridity Energy CEO Named Ernst & Young Entrepreneur of the Year 2011 Finalist

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CONSHOHOCKEN, Penn (May 23, 2011) - Viridity Energy, a distributed energy resource management company, today announced that its president and CEO, Audrey Zibelman, has been selected by Ernst & Young LLP as a finalist for the Ernst & Young Entrepreneur of The Year®  Greater Philadelphia Award.  Zibelman was selected from 56 entrepreneurs, representing close to 50 of the Philadelphia region’s best companies.  The independent judging panel was made up of previous Ernst & Young award winners, including leading CEOs, private capital investors and other regional business leaders.  Zibelman and other finalists will attend an awards gala on June 15, 2011 at the Lowes Hotel, Philadelphia, where the winners will be revealed.

Audrey Zibelman, an established national and international leader in the power industry, founded and launched Viridity Energy in 2008 along with other industry leaders to accelerate the integration of energy efficiency and other demand side measures, including renewable distributed energy resources into the power grid and wholesale power markets.  Zibelman’s 25 year career is distinguished by high achievement and pioneering efforts to innovate within the electric industry with a singular purpose of achieving reliable, cost-effective and environmentally beneficial electric service. During her career, Audrey has held positions as a lead regulator, utility attorney and executive, market administrator, and entrepreneur. Her consistent formula for organizational success in overcoming a stagnating status quo is her willingness to take on personal and professional challenges and her ability to construct creative solutions while remaining focused on operational excellence.

 “I am honored to be selected as a finalist for the Ernst & Young Entrepreneur of The Year® Greater Philadelphia Award from such an esteemed group of professionals,” said Zibelman.  “I am continually impressed by the number of individuals that demonstrate excellence and extraordinary success in innovation, as well as a commitment to their business and community.  As a finalist, I plan to use this platform to encourage entrepreneurial activity, especially in the energy sector, as I continue to grow my own business.”  

Zibelman’s company, Viridity Energy, offers a major shift away from the traditional paradigm of passive energy consumers to the world of active “pro-sumers.” Its managed service offerings provide large energy consumers the ability to substantially reduce their power costs and enhance the value of their energy assets through participation in the real-time operations of the power system.

Viridity Energy applies deep knowledge and expertise of the energy industry and real-time energy systems to the customer half of the energy equation. VPower™ is multi-purpose software that offers large energy consumers the best in class, real-time optimization capabilities necessary to integrate load control capabilities with distributed energy resources and create fully monetized virtual power on the grid – something that previously wasn’t possible.

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Contact: Karen Hutchens
              619.985.7800
              
Karen@HutchensPR.com

About Viridity Energy
Viridity Energy is making the next generation of the smart grid a reality by providing large energy consumers with powerful tools to increase energy efficiency and decrease energy costs. The company’s unique and flexible VPower™ platform solution enables customers to dynamically shift and balance energy load, integrate advanced energy technologies and convert existing energy investments into lucrative new revenue streams. Viridity Energy helps organizations achieve sustainability goals and contribute to the greater good by stabilizing energy price fluctuations. Headquartered in Conshohocken, Pennsylvania, Viridity Energy was founded in 2008 by former executives of PJM Interconnection. For more information, visit
www.viridityenergy.com.

About Ernst & Young Entrepreneur of the Year
Ernst & Young Entrepreneur of the Year is the world’s most prestigious business award for entrepreneurs.  The unique award makes a difference through the way it encourages entrepreneurial activity among those with potential, and recognizes the contribution of people who inspire others with their vision, leadership and achievement. As the first and only truly global award of its kind, Entrepreneur of the Year celebrates those who are building and leading successful, growing and dynamic businesses, recognizing them through regional, national and global awards programs in more than 140 cities in more than 50 countries.

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