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IAR Embedded Workbench Selected by ON Semiconductor for its new Q32M210 Precision Mixed-Signal Microcontroller Development Kit

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May 31, 2011—Foster City, CA and Phoenix, AZ—IAR Systems® and ON Semiconductor today announced that IAR Systems integrated development environment has been chosen as the tool chain for ON Semiconductor’s new Q32M210 precision mixed-signal microcontroller for portable sensing applications. The KickStart edition of IAR Embedded Workbench® for ARM® was selected for its ability to provide an effective integrated development environment for building and debugging Q32M210 applications.

In addition to IAR Embedded Workbench, the ON Semiconductor development kit includes a hardware board and easy-to-use software with firmware libraries and sample code. The Q32M210 is the first in a new family of highly integrated devices that provide a unique combination of precision mixed-signal performance with exceptional power efficiency for precision measurement and monitoring applications.

“We are very pleased to be selected by ON Semiconductor as a technology partner for its latest technology,” said Nadim Shehayed, Americas General Manager for IAR Systems. “ON Semiconductor’s precision mixed-signal MCU is an excellent fit for a wide range of embedded designs and we’re able to provide high quality tools combined with second to none service and technical support.”

“The Q32M210 microcontroller represents a significant step forward in precision mixed-signal microcontrollers,” said Michel DeMey, senior director for ON Semiconductor’s conversion and control technologies product line. “In order for the device to achieve its true potential in terms of addressing applications, it is important to provide first-class development support. IAR Systems KickStart edition of IAR Embedded Workbench for ARM is a crucial part of the overall hardware and software support we offer our customers to help simplify and speed the development of their new designs.”

Information:
For more information about IAR Embedded Workbench for ARM, visit: http://www.iar.com/ewarm
For more information about the Q32M210 development kit, visit: http://www.onsemi.com/Q32M210

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Editor's Note: IAR Systems, IAR Embedded Workbench, C-SPY, visualSTATE, The Code to Success, IAR KickStart Kit, IAR and the logotype of IAR Systems are trademarks or registered trademarks owned by IAR Systems AB. J-Link and J-Trace are trademarks licensed to IAR Systems AB. All other products are trademarks of their respective owners.

ON Semiconductor and the ON Semiconductor logo are registered trademarks of Semiconductor Components Industries, LLC. All other brand and product names appearing in this document are registered trademarks or trademarks of their respective holders. Although the company references its Web site in this news release, such information on the Web site is not to be incorporated herein.

IAR Systems Contacts:
Fredrik Medin, Marketing Director, IAR Systems
Tel: +46 18 16 78 00            E-mail: fredrik.medin@iar.com

Helen Perlegos, US Marketing Manager, IAR Systems
Tel: +1 650 287 4244            E-mail: helen.perlegos@iar.com

ON Semiconductor Contact:
Beth Johnston, Marketing Communications
Tel: +1 208 234 6738          E-mail: beth.johnston@onsemi.com

About IAR Systems
IAR Systems is the world’s leading supplier of software tools for developing embedded systems applications. The software enables over 14 000 large and small companies to develop premium products based on 8-, 16-, and 32-bit microcontrollers, mainly in the areas of industrial automation, medical devices, consumer electronics, telecommunication and automotive products. IAR Systems has an extensive network of partners and cooperates with the world’s leading semiconductor vendors. IAR Systems Group AB is listed on NASDAQ OMX Stockholm. For more information, please visit www.iar.com

About ON Semiconductor
ON Semiconductor (Nasdaq: ONNN) is a premier supplier of high performance silicon solutions for energy efficient electronics. The company's broad portfolio of power and signal management, logic, discrete and custom devices helps customers efficiently solve their design challenges in automotive, communications, computing, consumer, industrial, LED lighting, medical, military/aerospace and power applications. ON Semiconductor operates a world-class, value-added supply chain and a network of manufacturing facilities, sales offices and design centers in key markets throughout North America, Europe, and the Asia Pacific regions. For more information, visit www.onsemi.com.

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