Trends in Data for 2016
One of the trends for 2016 that is certain to only increase in importance is the use of data analysis across many different types of organisation. Big Data and the real-time analysis of data in general is reshaping many industries, redefining how companies build a relationship with their customers. The fact that this change is applicable across all industries is the most important aspect of this trend. Almost every company in every industry is exploring how a better use of data can give them the edge in 2016. Three specific areas I see as being really important for the year ahead are: