HSBC Helps Luxury British Brand Embrace New Relationship with China
Luxury British pushchair brand iCandy has seen its relationship with China evolve over the years to the point that - with assistance from HSBC - the company is now fully embracing the Renminbi (RMB) as a currency for future growth.The family-owned business has been a customer of HSBC since the company’s inception 80 years ago; and in this their anniversary year, the bank approached iCandy with a proposal that would help them transition to the RMB currency and achieve global success. Joint CEO Bradley Appel said: “Our grandfather started the business in 1933. When my brother Warren and I