IKEA US Recognized for Contribution to the American Red Cross Disaster Responder Program
Assistance Critical to Enabling Red Cross to Respond to Disasters in the United States
PHILADELPHIA, PA, (Thursday, May 7, 2015) — The American Red Cross today recognized IKEA US, headquartered in Conshohocken, Pa., for its support of Red Cross disaster response work through the Disaster Responder Program.
The IKEA partnership with the Red Cross enables the organization to provide safety and comfort to families in communities after a disaster strikes. IKEA is supporting the Red Cross by delivering 4,300 IKEA comfort and care packages annually to IKEA US local communities to help people impacted by disaster. These comfort care packages consist of everyday home items, such as: sheets, pillows, towels and toys to help families get back on their feet.
“Thanks to the support of IKEA and other companies and foundations, the Red Cross can immediately respond to the needs of people impacted by disaster in the United States,” said Judge Renee Hughes, Eastern Pennsylvania Region chief executive officer, “Members of this program generously help create a reliable funding base for disaster relief services, providing food, shelter, emotional support and other essential assistance to disaster victims.”
“IKEA is committed to creating a better life for its communities. We are proud to partner with the Red Cross to support efforts that focus on assisting disaster survivors during and after an emergency. We’re happy to know that IKEA products will help make their daily life easier and more comfortable,” said Evamay Lawson, IKEA US sustainability manager.
“The generous donations from Disaster Responder Program members help the Red Cross assist disaster survivors and support volunteers who work tirelessly at the disaster scene,” said Neal Litvack, American Red Cross chief development officer. “All money donated by the program members and by the general public is essential to our ability to fulfil the mission of the Red Cross.”
Other members of the Disaster Responder Program include major leading companies such as 1-800-BOARDUP; Alcoa; Astellas USA Foundation; AstraZeneca; AT&T; AvalonBay Communities, Inc.; AXA; Ball Foundation; Bi-Lo Holdings parent company of BI-LO, Harveys and Winn-Dixie: Carlson Rezidor Hotels; The Clorox Company; Delta Air Lines; Farmers Insurance; General Motors Foundation; H&M; Hewlett Packard Company Foundation; IKEA; Ingersoll Rand Foundation; Land O’Lakes, Inc.; Marsh & McLennan Companies; MetLife Foundation; Morgan Stanley; New Balance Foundation; Northrup Grumman Corporation; Northwestern Mutual and the Northwestern Mutual Foundation; Procter & Gamble Company; PSEG Foundation; PuroClean; Residence Inn by Marriott; Ryder; San Diego Gas & Electric (SDG&E); Starwood Hotels & Resorts Worldwide Foundation, Inc.; State Street; Swiss Re Foundation; T O Y O T A and U.S. Bank.
People can join the Disaster Responder Program members in supporting Red Cross Disaster Relief and help provide food, shelter, emotional support and other assistance to the victims of thousands of disasters across the country each year. Visit redcross.org or call 1-800-RED-CROSS (1-800-733-2767) to make a donation.
Mona Astra Liss, IKEA US Corporate PR Director, Mona.Liss@IKEA.com, 610.834.0180 ext. 5852
About the American Red Cross:
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit redcross.org or visit us on Twitter at @RedCross.
About IKEA Group
The IKEA vision is to create a better everyday life for the many people. Our business idea supports this vision by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them. There are currently 315 IKEA Group stores in 27 countries. Additionally, there are 40 IKEA stores run by franchises. There are 40 IKEA stores in the US. In FY 14, IKEA Group had 716 million visitors to the stores and 1.5 billion visitors to IKEA.com. IKEA incorporates sustainability into day-to-day business and supports initiatives that benefit children and the environment. For more information, please visit www.IKEA.com, facebook.com/IKEAUSA, @IKEAUSANews, @IKEAUSA, http://pinterest.com/IKEAUSA/, www.youtube.com/IKEAUSA, www.theshare-space.com, www.theshare-space.com/en/Blog
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