Independence Blue Cross Names Elizabeth Williams to Senior Communications Position
Philadelphia, PA — November 9, 2011 — Independence Blue Cross (IBC) announced the promotion of Elizabeth A.W. Williams to the new position of senior vice president and chief communications officer. She continues to report to Christopher Cashman, executive vice president and president commercial markets. In this expanded role Williams oversees communications and brand strategy, advertising, media, public relations, communications planning, creative services, sponsorships, and events. “Liz’s sharp eye for news, creative energy, and extensive