IntelliSkin Celebrates Summer with New Zipper Collection for Men and Women

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Advanced posture-enhancing styles feature easy zipper entry, cool jade temperature reduction technology and
UPF 50+ sun protection 

Newport Beach, CA (June 19, 2012) IntelliSkin, the world’s best performance-enhancing apparel brand clinically proven to improve posture, recovery and overall well-being, is introducing new styles to its growing list of posture gear in time for Summer: the IntelliSkin Zipper Collection.

Launching this month exclusively at www.intelliskin.net, the IntelliSkin Zipper Collection (MSRP$100) continues to provide maximum posture health benefits for men and women with t-shirt and sports bra designs, while incorporating an adjustable fit and new, advanced fabric. Still including the same great PostureCueÔ technology as other IntelliSkin styles, the Zipper Foundation, Eve and Sports Bra will feature improved comfort and ease of use as well, with a self-locking zipper entry that extends to the bottom of the garment; Cool Jade fabric; moisture wicking to keep the product dry; and UPF 50+ sun protection.

Among the most notable visual differences is the front zipper design, which makes the shirt easier to put on and take off, similar to a jacket or sweatshirt. Users can adjust the opening of the IntelliSkin to their liking and still receive the same posture benefits. Other important updates include Cool Jade fabric, which uses the cooling nature of recycled jade shavings to decrease skin temperature by 3-4 degrees. As a result, the shirt will become more comfortable under clothes on hot days or working out in the gym. Moisture wicking prevents sweat from sticking to the skin and fabric, while anti-odor technology keeps the garment smelling fresh. In addition, UPF 50+ ensures protection from the sun during outdoor activities.

“The Zipper Collection is a great update to our growing list of styles and a big step in the evolution of the IntelliSkin brand,” said IntelliSkin co-founder and designer, Dr. Tim Brown.  “We listened to our clients and made important changes that create a more comfortable, practical and fashionable product. The Zipper feature is particularly ideal for post-op spine, neck and shoulder support; and for those who have trouble lifting arms above the shoulder due to injury or arthritis. Even better, the new cooling fabric is a perfect addition for the warm Summer months ahead.”

The Zipper Collection is the latest in an innovative line of men’s and women’s performance posture apparel offered by IntelliSkin, including the Empower PostureCue™ Sports Bra, V-Tee, Foundation and Eve shirts.   The brand is worn by some of the biggest names in sports and fitness, including a wide range of athletes competing in the upcoming 2012 Olympic Games in London; 11-time ASP world champion surfer, Kelly Slater; Miami Marlins infielder Greg Dobbs and pitcher Josh Johnson; volleyball champion Misty May-Treanor; PGA and Champions Tour golfer John Cook; and Peter Park, Lance Armstrong’s personal trainer. In addition, Dr. Brown has treated musicians such as Glenn Frey from the Eagles, and former Guns n’ Roses guitarist Duff McKagan for posture improvement from years of ‘guitar back.’ Other product ambassadors include a collection of renowned fitness trainers and triathletes from around the country. Later this Summer, Brown will head the medical team at the U.S. Open of Surfing in Huntington Beach, Calif., treating some of the best pro surfers in the world.

Supplementing IntelliSkin’s growth this year is a groundbreaking baseball study with the Andrews Institute, which found young pitchers throwing faster and feeling less fatigued while wearing IntelliSkin Foundation shirts. A previous study with the UC Irvine men’s volleyball team found no instances of shoulder pain or injury during their time wearing IntelliSkin apparel. This May, UCI won its second NCAA Division I title in the last four years. IntelliSkin products have also shown to help reduce the likelihood of neck, back and shoulder pain, support proper spinal alignment, minimize the risk of injury associated with poor posture, stimulate and tone muscles, and improve respiration and oxygen flow to the muscles.

For more information about IntelliSkin and Dr. Tim Brown, please visit www.intelliskin.net or the IntelliSkin Facebook and Twitter pages.

tel: 310.397.9025

fax: 310.397.9054

Kevin Burke: kevin@kurentinc.com

Andrea Meehan: andrea@kurentinc.com

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Created by renowned sports medicine expert, Dr. Tim Brown, IntelliSkin is a performance-enhancing apparel brand clinically proven to enhance the way you look, feel, perform and live.
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