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Interflora Vera Wang helps you say it with flowers this Valentine’s Day

Interflora has announced that Captivating Colour will be this year’s Valentine’s Day bouquet from the exclusive Interflora Vera Wang Floral Collection.

This stunningly designed bouquet is a sophisticated blend of four different and complementary shades of premium roses: subtle pink, deeps red, refined fuchsia and delicate lavender.

Purple roses send a message of love at first sight and the lavender Pacific Blue roses featured in this bouquet will have your special someone fall in love all over again.

Pink blooms symbolise femininity, elegance and refinement, yet also carry additional meanings depending on their hue. Deep pink conveys gratitude and appreciation, while pale shades connote grace and gentleness, admiration and happiness.

There’s nothing secret about the red rose’s symbolism. Valentine’s Day would hardly exist without the bold and velvety bloom, a definitive symbol of romantic love and enduring passion.

Individually these roses have very potent meanings, but when combined in this designer offering from the Vera Wang Floral Collection by Interflora, the bouquet has a powerful message, enough to melt any heart this Valentine’s Day.

The Captivating Colour bouquet features a mixture of Purple Power, Grand Prix, Sweet Avalanche and Pacific Blue roses, and is available in three sizes, standard to extra-large, prices starting at £85.

Each of the exclusive designs that make up the Vera Wang Floral Collection are presented in a stunning, high quality gift box, carefully gift wrapped in tissue and luxurious frosted wrap, and finished with a Vera Wang ribbon. An accompanying personal message, handwritten on a special gift card, makes every bouquet perfect for any gifting occasion.

The Collection is made up of ten designs, nine beautiful bouquets featuring a wonderful selection of premium roses, Asiatic and Oriental lilies, leucadendron, lisianthus, freesias and limonium. The tenth design is a white single stem phalaenopsis orchid presented in a specially designed black cube vase.

The Interflora Vera Wang Floral Collection is only available from the 300 expert Interflora florists accredited to provide this service and who uphold the premium quality and show-stopping impact of the range.

Full details can be found on the Interflora website. 

ENDS

For further information please contact Isabel Jones (Isabel@edenpr.co.uk) or Ben Hollyhead (ben@edenpr.co.uk ) at Eden PR on 0115 958 8850.

Media Services

A selection of high resolution images of the Interflora Vera Wang Floral Collection can be downloaded from www.pressloft.com and all images are available from our media contacts. We can also provide:

Interviews with Interflora Vera Wang Floral Collection accredited florists

Details of product composition

Product for photo shoots and styling Information on current trends and floral etiquette

Expert tips & advice for choosing flowers for gifts and for the home

Notes to Editor

Vera Wang has created a unique aspirational world that alludes to sensuality and youthful sophistication. Exquisite details, intricate draping and a nonchalant sense of style characterize the Vera Wang aesthetic.

Vera Wang, a native New Yorker, understands women who embrace fashion. By age 23, Vera was the youngest ever Vogue fashion editor and stylist where she remained for 16 years before moving to Ralph Lauren as a design director. In 1990, Vera Wang opened her first flagship store on Manhattan’s famed Madison Avenue, introducing fashion to the bridal industry with revolutionary designs and refined detailing. Since then she has expanded her collections to include ready-to-wear, footwear, eyewear, fragrance, flowers, china and crystal, silver and gifts, bedding, fine papers and her first book, Vera Wang On Weddings.

In 2005, the Council of Fashion Designers of America awarded Vera “Womenswear Designer of the Year”. 2010 marked Vera Wang’s 20th Anniversary as a brand, a celebration of two decades spent at the forefront of fashion. In 2013, Vera Wang was honoured with the Geoffery Beene Lifetime Achievement Award by the Council of Fashion Designers of America.

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