Rise of the Mobile Apps – Exploring the anywhere, anytime of Mobile Commerce at Internet Retailing 2011

IR 2011 partners with Shhmooze and Web Spiders for networking and paperless guide mobile appsLondon, UK, 13 September 2011 – Mobile and social media are having an incredible, escalating impact on the multi-channel retail and e-commerce world. Reflecting this major trend, Internet Retailing 2011 (4th October, Novotel, Hammersmith, London) will be the inspirational event of the year for retailers wishing to keep pace with an ever-changing competitive environment. New for IR 2011 is an industry-centric conference stream with a spotlight on mobile commerce opportunities, challenges and