Aspectus PR chosen by iOra for media relations

London, 17th July 2012 – Aspectus PR, a global communications and PR agency focusing on Financial Services, Energy, Engineering and B2B Technology and Events has been appointed by iOra, the world’s leading provider of data replication solutions to the network edge, to manage its media relations.

iOra’s patented data replication technology improves performance and availability of enterprise web applications such as Microsoft SharePoint for remote workers at the network edge. Aspectus PR’s campaign will focus on raising awareness of iOra in its key vertical markets of defence, maritime, exploration, consulting and government, while also ensuring consistent coverage in the B2B technology media.

“We wanted to work with a PR agency which had a sound knowledge of technology as well as experience of working with the media across our key vertical markets,” says Shalini Wilson, marketing executive, iOra. “We were impressed by Aspectus PR’s in-depth understanding of our key markets and proven track record of working with clients across our target industries as well as its results-driven approach to PR.”

“The team is really excited by the opportunity to promote iOra’s unique and highly innovative data replication technology. Our thought leadership campaign should deliver some great coverage in the international oil & gas, maritime and defence media,” said Alastair Turner, managing director, Aspectus PR.

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About iOra
iOra’s patented replication technology supports the delivery of critical operation data throughout the enterprise, even for remotely located personnel at the network edge with limited connectivity. Successfully deployed on tens of thousands of machines by customers including the US Navy, US Marine Corps, Shell, NATO, ARM, and the UK Ministry of Defence, iOra delivers data replication over bandwidths as low as 2kbps and to disconnected users. For over 12 years iOra has been replicating SharePoint, and a wide variety of other applications, from ship to shore, intranet to extranet, head office to remote workers, and from headquarters to the operational frontline. For more information on how iOra can support the successful delivery of a robust global system for your organization visitwww.iora.com.

About Aspectus PR
Aspectus PR is a global communications and PR agency focusing on Financial Services, Energy, Engineering and B2B Technology and Events. As an integrated mainstream and digital communications agency, Aspectus PR provides targeted, intelligent, strategic and creative media campaigns that push all the right buttons with all the right people. For more information please go to: http://www.aspectuspr.com

Media contact
Amy Redhead
Aspectus PR
T (UK): 020 7242 8867
T (USA): +1 (646) 792 2375
E: pr@aspectuspr.com
www.aspectuspr.com