UNITEDHEALTHCARE PARTNERS WITH VERIZON’S HOW SWEET THE SOUND GOSPEL CELEBRATION AS PART OF MULTI-CITY TOUR
Health Screenings & Interactive Wellness Activities Highlighted At Select Tour Stops
New York - September 5, 2012 - UnitedHealthcare has partnered with the country’s premiere and most prestigious gospel music experience Verizon’s How Sweet The Sound Gospel Celebration as it kicks off its fifth awe-inspiring year.
As part of the collaboration with Verizon’s How Sweet The Sound, UnitedHealthcare will provide health screening stations for cholesterol, glucose, BMI and blood pressure in select cities throughout the tour. It will also host interactive wellness activities such as a Healthy Food Challenge and Gospel Word Scramble at its UnitedHealthcare booth, located on the concourse level at venues. Attendees who stop by the UnitedHealthcare booth can register to win a $500 gift card or a special meet and greet with event host and GRAMMY® award-winning songwriter, producer, arranger and music director Donald Lawrence. UnitedHealthcare health screenings and interactive wellness activities will take place in Dallas; Atlanta; Washington, D.C.; Newark, N.J.; Los Angeles; and New York.
Verizon’s How Sweet The Sound pays tribute to gospel music and provides choirs a platform to showcase their talent with a broader community. The program is an unforgettable gospel music experience that unites communities and cities all across America in celebration and song. Choirs from coast to coast get a chance to rejoice in song and praise; sing in front of gospel greats and fans; and compete for a chance to win cash and prizes. The tour, hosted by Donald Lawrence and Yolanda Adams, with special performances from competition judges Erica Campbell of Mary Mary, CeCe Winans, Fred Hammond and Hezekiah Walker, kicked off September 6th in Dallas at the Verizon Theatre at Grand Prairie and culminates on November 4th in New York at Brooklyn's Barclays Center. For complete details on Verizon’s How Sweet The Sound tour, log onto www.howsweetthesound.com.
“UnitedHealthcare shares both Verizon's and How Sweet The Sound's commitment to the community and finding locally relevant ways to connect with people in cities across the country,” said Rita Johnson-Mills, Senior Vice President, UnitedHealthcare. “The collaboration this year with Verizon’s How Sweet The Sound is a testament to UnitedHealthcare's long-standing mission to help people live healthier lives through every stage of their life as this competition transcends age and draws participants from across the community.”
For more information on UnitedHealthcare and its partnership with Verizon’s How Sweet The Sound, please visit www.HowSweetTheSound.com and click on the Health Channel to find wellness tips and resources, or visit www.uhctogether.com/hsts to learn more about UnitedHealthcare and its health offerings for every stage of life.
About UnitedHealthcare
UnitedHealthcare is dedicated to helping people nationwide live healthier lives by simplifying the health care experience, meeting consumer health and wellness needs, and sustaining trusted relationships with care providers. The company offers the full spectrum of health benefit programs for individuals, employers and Medicare and Medicaid beneficiaries, and contracts directly with more than 650,000 physicians and care professionals and 5,000 hospitals nationwide. UnitedHealthcare serves more than 38 million people and is one of the businesses of UnitedHealth Group (NYSE: UNH), a diversified Fortune 50 health and well-being company.
Media Contact:
Linda Stewart
It Is Done Communications
205.229.5234/205.834.6786
linda.stewart@howsweetthesound.com