Lazy Susan Design Trend Report: Organic Textures

Dune Road decorative accessories and lighting to be featured at Atlanta Gift Show 

ATLANTA, JULY, 2011 -- Lazy Susan, a leading international brand of decorative accessories, is launching its new collections to the trade at gift shows nationwide this summer. Joining the firm’s core collection of decorative accessories, lighting, occasional furniture, mirrors and wall art will be three themed groupings of new, fashion-driven designs for Fall 2011. A major theme, according to Lazy Susan Creative Director Renee Wightman, is the use of warm, organic textures, exhibited in her design team’s new DUNE ROAD collection. No passing interior design fad, “these textures are timeless because they come from nature, or take inspiration from it,” she says. 

A passion for fresh, earthy materials and surprising textures shows up consistently in the Lazy Susan collections, but this season organic textures reach new heights of sleek-yet-warm modernism in the DUNE ROAD group. Some highlights include:

MUI NE DUNE VESSELS: By carving away the outer dark coloration of the mango wood in banded channels, revealing the lightness beneath, the artisan woodworker has created a texture that feels brand new but still harkens to the grain of the original wood. The irregular, slightly wavy channels are highly interpretive, and might also evoke rippling pond water or swirling wind patterns across a sand dune. This texture graces a sensuous vessel with a seriously compelling silhouette. The bold shape and texture allow it to stand alone as a sculptural object, or as a foil for dried arrangements. Mui Ne Dune Vessels are offered in small (10.5”h) and large (16”h) sizes.

THE NEW RAKU’S: Ceramics, crafted from earth’s most basic material, clay, and formed by human touch, are another nod to the organic modern trend. Known for going to great lengths in collaboration with skilled ceramicists to achieve unusual and profoundly beautiful glazes, Wightman and her team have conjured some rare raku bowls for Fall. Generously sized, luxuriously deep and glazed in stunning cream and gray raku that evokes crackled desert mud flats, FISHBOWLS offer up a crowning touch of hand painted bands of crackle glaze in either cool BLUE SURF or warm POPPY.

MODERN RELIC LAMP: In the lighting category, Lazy Susan offers a few great surprises this season, including this ceramic table lamp. Its base a juxtaposition of fluid curves with a rich, warm earthy coloration and a funky-chunky crackle glaze, this lamp is tall (46.5”) and slender. The perfect shade? A camel-hued woven linen-y fabric drum that adds yet another of nature’s most enticing textures to the mix.

Says Wightman, “It’s that mix of coarse and fine materials, nature’s own rough or smooth surfaces combined with things touched, carved, sculpted or woven by human hands, that texture-play is what creates compelling objects with lasting value.” This level of thought and purpose is typical of Wightman, the 2011 ARTS Award winner of the Product Designer of the Year title.

The Lazy Susan design team has honed in on several fashion-driven trends and created items that spring from these fresh, bright ideas. Aside from DUNE ROAD, retailers and interior designers attending the gift shows can look forward to the CULTURAL BLISS and RAW AWAKENING collections. Like all Lazy Susan designs, the Fall additions are designed to make a style statement now, and over time to make a seamless transition, becoming timeless, lasting elements in the design vernacular. For this reason, according to the firm’s Managing Director and Co-Founder, Ramsey Davies, “the new collections were received enthusiastically by buyers at the Dallas market in June,” and the firm will continue its rollout at Atlanta’s AmericasMart from July 13 - 20 at one of the country’s largest gift fairs. The complete Lazy Susan Fall gift show schedule is as follows:

ATLANTA July 13-20

Lazy Susan * AmericasMart

Building 2 * Suite 919 * 888.578.7288

- and - J Douglas * AmericasMart

Building 1 * Suite 13 A1 * 800.487.1319

LOS ANGELES July 19-25

Bassman Blaine * LA Mart

Suite 1005 * 800.231.5636

CHICAGO July 28 - August 3

Casa Bella * Merchandise Mart

Suite 1578 * 318.670.0760

LAS VEGAS August 1-5

Lazy Susan * World Market Center

Building C * Suite 607 * 888.578.7288

NEW YORK August 14-18

Lazy Susan * Jacob Javits Center

Booth 2220 * 888.578.7288

HIGH POINT October 22-27

J Douglas * IHFC

Suite D319, H216 * 336.884.0909

ABOUT LAZY SUSAN: Founded in 1981, Lazy Susan is a renowned international brand whose decorative accessories, occasional furniture, mirrors, wall art and lighting are offered through fine retailers nationwide and internationally. Specializing in innovative home accessories that combine the beauty of nature with the elegance of modern design, each season the firm offers three fashion-driven collections with seasonal colorations and style-savvy themes. For more information: http://www.lazysusanusa.com

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Press Contacts:

Jan MacLatchie, Brand Strategist

jan@janmaclatchie.com

917.843.4092

Adria Naber, Lazy Susan

adria@lazysusanusa.com

212.685.0181 x 334

High resolution images of all of the above-mentioned products are available for editorial use and offered in silhouette and/or in-situ. Please e-mail or call us and we will reply in a timely way with links to all of the images you require.

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