Jetshop acquires fast-growing Keycrunch
Jetshop, the Nordic region’s largest e-commerce system provider, continues to invest in online advertising technology and acquires the remaining shares of the software company Keycrunch AB. The acquisition also marks the beginning of an increased international expansion pace of Jetshop’s offerings within online advertising.
- Our software solution for automating advertising on Google has been well-received by customers globally. This acquisition enables us to increase our international growth rate, says Alan Zabihi, co-founder and CEO at Keycrunch AB.
The global demand for software solutions for online advertising is larger than ever before. Online merchants are realizing the value of solutions that simplifies, automates and improves their advertising. Keycrunch latest offering enables merchants to easily get more customers to their online store through Google Shopping, Google’s new advertising solution for e-commerce.
- We invested in Keycrunch early on and have since been impressed by the company’s remarkable growth and ability to develop cutting edge software for advertising on channels such as Google AdWords and Google Shopping. Furthermore, this acquisition creates synergy with our current platform for Retargeting, says Christian Zanders, CEO of Jethop.
The acquisition is the starting point of an internation expansion of Jetshop’s business unit Jetshop AdTech, with sights set on a stronger partner network in Europe.
- Most of our customers today are based in Sweden, but our efforts to build a global partner network has already begun to attract customers from other parts of the world. Our short term goal is however to expand our European partner network. In the future, we are looking to expand our offering with support for Facebook, Retargeting and price comparison sites, says Alan Zabihi.
For more information regarding Jetshop, please contact:
Christian Zanders, CEO Jetshop AB, tel +46 707 76 60 76, e-mail christian.zanders@jetshop.se and www.jetshop.se
For more information regarding Jetshop AdTech, please contact:
Alan Zabihi, CEO Keycrunch AB, tel +46 736 33 58 02, e-mail alan@keycrunch.com and www.keycrunch.com
About Jetshop
Jetshop develops and markets the Nordic region’s largest e-commerce system: Jetshop Commerce. Jetshop was founded in 2003 and has quickly grown to become a leading partner for e-businesses with regard to e-commerce systems, strategic guidance, financial services and services within digital marketing, with the aim of developing its customers’ trade and customer relations. 3,000 businesses currently use systems provided by Jetshop. During 2013, purchases with a value of over 2 billion SEK will be transacted in shops that use Jetshop Commerce. In November of 2010, Jetshop was named as one of Sweden’s fastest growing technology companies for the third year in a row by Deloitte in its Sweden 2010 Technology Fast50. Jetshop was also recognised as one of Europe’s 500 fastest growing technology companies in the Deloitte EMEA 500 during 2009 and 2010. Jetshop also has the highest possible (triple A) credit rating according to Soliditet.
Jetshop has around 60 employees, with operations in Sweden, Norway and Poland.
About Keycrunch
Keycrunch is a Gothenburg-based startup company within the area of advertising technology. Keycrunch has developed a cloud-based software solution that enables online retailers to easily advertise their entire range of products and services via Google AdWords and Google Shopping, taking into account changes in the inventory and pricing. This process is completely automated and is carried out on a daily basis.
The vision of its founders is for all online retailers, large and small alike, to be able to reach the market with their offers without a lack of resources or advertising expertise representing an obstacle. A democratised marketplace on the Internet benefits everyone.
Tags:
