Jetshop invests in Keycrunch
Jetshop, the Nordic region’s largest e-commerce system provider, makes a strategic investment in Keycrunch. Keycrunch is a Gothenburg-based startup company within the area of advertising technology. Jetshop has been a reseller of the software solution developed by Keycrunch since 2013, and has after a successful start of the collaboration decided to invest in the company. Also participating in the investment round is Magnus Emilson, part-owner of Jetshop and early investor in TradeDoubler.
- Our partnership with Keycrunch started late last year and we have already been impressed. Their automated software solution makes it quick and easy for our online merchants to increase their sales via Google AdWords with outstanding results. Keycrunch software solution is already an important part of our digital marketing offering, alongside our Retargeting services, says Christian Zanders, CEO of Jetshop.
Keycrunch software solution is since last year fully integrated with the e-commerce platforms offered by Jetshop, and is available for all customers using Jetshop Commerce or E-butik. The solution is also compatible with other e-commerce platforms on the market.
- I got involved early with the founders and was already then impressed by their drive, competence and international experience. I am therefore not surprised by the product they have built or that they already have customers such as ICA Maxi Special and MQ, says Magnus Emilson, part-owner of Jetshop and early investor in TradeDoubler.
- I consider both Jetshop and Magnus Emilson to be strong investors with relevant competencies and long experience. I expect that this new partnership will enable a continued growth and that we together can remain the natural partner for any online merchant wanting to succeed, says Alan Zabihi, CEO of Keycrunch and former employee at Google.
For more info about Jetshop please contact:
Christian Zanders, CEO Jetshop, phone +46 707 76 60 76, e-mail christian.zanders@jetshop.se and www.jetshop.se
For more info about Keycrunch please contact:
Alan Zabihi, CEO Keycrunch AB, phone +46 736 33 58 02, e-mail alan@keycrunch.com and www.keycrunch.com
About Jetshop
Jetshop develops and markets the Nordic region’s largest e-commerce system: Jetshop Commerce. Jetshop was founded in 2003 and has quickly grown to become a leading partner for e-businesses with regard to e-commerce systems, strategic guidance, financial services and services within digital marketing, with the aim of developing its customers’ trade and customer relations. 3,000 businesses currently use systems provided by Jetshop. During 2013, purchases with a value of over 2 billion SEK will be transacted in shops that use Jetshop Commerce. In November of 2010, Jetshop was named as one of Sweden’s fastest growing technology companies for the third year in a row by Deloitte in its Sweden 2010 Technology Fast50. Jetshop was also recognised as one of Europe’s 500 fastest growing technology companies in the Deloitte EMEA 500 during 2009 and 2010. Jetshop also has the highest possible (triple A) credit rating according to Soliditet.
Jetshop has around 60 employees, with operations in Sweden, Norway and Poland.
About Keycrunch
Keycrunch is a Gothenburg-based startup company within the area of advertising technology. Keycrunch has developed a cloud-based software solution that enables online retailers to easily advertise their entire range of products and services via Google AdWords. The tool creates adverts and keywords for all of the products, categories and brands that the online retailer has in its range. This process is completely automatic and is carried out on a daily basis. The system also makes allowance for price changes and stock levels.
The vision of its founders is for all online retailers, large and small alike, to be able to reach the market with their offers without a lack of resources or advertising expertise representing an obstacle. A democratised marketplace on the Internet benefits everyone.
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