Kährs Group inspires at Domotex Fair 2016 with innovative concepts and interiors
Leading wood and resilient flooring manufacturer, Kährs Group made a strong interior design statement at Domotex 2016 (Hannover) in January. Using its 300m2 exhibition stand to show a series of stunning roomsets – including floor designs from Kährs and Karelia – Kährs Group launched its future vision – ‘All about Interior Design.’
Throughout a series of individually-themed roomsets, Kährs and Karelia wood floors were presented alongside iconic furniture from renowned designers. Floors were chosen according to their colour tone and characteristics - from discreet white surfaces to high-shine metallic designs - and played a key role in the overall scheme.
“Over the last decade, the perception of wood floors has shifted from a rather structural component, to a key element of interior design. At Kährs, we have always recognised this and it’s a joy to see our designs now being chosen according to colour and tone, rather than format. We’ll be reinforcing this, through all of our future activities, so that our partners have the tools to embrace this positive change too,” explained Emanuel Lidberg, Kährs Group Designer.
Kährs new inspirational magazine - Design Stories – was also launched at Domotex 2016. Reflecting the new vision and concepts, the magazine gives an insight into what wood flooring really means to Kährs Group - from an environmental perspective, to its views on design, innovation and home decoration.
For more information, please visit Kährs Group’s product websites at:
www.kahrs.com; www.kareliafloors.com and www.upofloor.com
Or contact
Kährs Group Corporate Communication
Helén Johansson
+46 70 364 60 30
helen.johansson@kahrs.com
About Kährs Group
Kährs Group is a world-leading flooring manufacturer in hardwood and resilient flooring with a number of strong brands in its product portfolio, including Kährs, Karelia and Upofloor. The Company's innovations have shaped the industry throughout history and Kährs Group is dedicated to providing the market with innovative new flooring solutions. Kährs Group, which delivers products to more than 70 countries, is the market leader in Sweden, Finland, Norway and Russia and holds a strong position in other key markets, such as the UK and Germany. The Group has approximately 1,550 employees and annual sales of EUR 300 million. www.kahrsgroup.com
