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Put The Shard in their stocking this Christmas!

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Give the chance to be one of the first to experience the UK’s highest visitor attraction

  • NEW Gift Certificates for The View from The Shard – the visitor experience at the top of the Shard – to be launched on 1 October 2012.
  • The View from the Shard opens on 1 February 2013. Tickets on sale now.
  • Press office: 020 7221 7883,  Pictures: bit.ly/LuoPvl

Give a world-first this Christmas: let your loved ones enjoy London like never before - as they take to the dizzying heights (800ft/244m) of The View from The Shard, the new premium visitor attraction at the top of The Shard, Western Europe’s tallest building and London’s newest landmark. The View from The Shard opens to visitors for the first time on 1 February 2013. Tickets are on sale now from the website www.theviewfromtheshard.com and NEW gift vouchers – presented in the form of smart ‘Gift Certificates’ – will be available to buy from 1 October 2012.

The View from The Shard provides the most spectacular 64km (40 mile), 360 degree views of the capital. Almost twice as high as any other viewing point in London, The View from The Shard is the only place you can see all of London, all at once, making it the perfect first stop for visitors to the city.

The attraction is much more than an astonishing view. It provides a unique encounter with The Shard and offers an immersive, multisensory experience of one of the greatest cities on earth. As guests travel through the attraction the story of London is brought to life through evocative multimedia displays and state of the art technology, including unique super-fast lifts which take them on a journey through the capital’s skyline, building excitement about the opportunity of having the entire city at their feet.  

Arriving at the viewing galleries on Level 69, guests will have 1,000 years of history and some of the most iconic buildings in the world laid out beneath them. High-tech, interactive digital ‘Tell:scopes’ enable guests to explore the cityscape in every direction, providing information about surrounding landmarks and access to alternative day and night-time views of London. The View from The Shard is the first attraction in Europe to offer these technologically advanced Tell:scopes which will be available to guests in 10 languages.

From the viewing galleries, guests can ascend even higher to Level 72 for a truly remarkable experience, 800ft or 244m above ground. Here, at the highest accessible point of The Shard, guests can stand in the open air, overlooking the city, surrounded by the giant shards of glass that form this sculptural building as they disappear into the sky.

Tickets and NEW Gift Certificates:

For the best possible experience, with no queues or crowds, tickets to The View from The Shard must be pre-booked with guests choosing the time and date that suits them best for their visit. The new Gift Certificates, available from 1 October, enables tickets to be given as a present but allows the recipient to choose when they would like to visit.

Advance tickets and Gift Certificates cost £24.95 for adults and £18.95 for children. Tickets (and Gift Certificates from 1 October) can be purchased from the website www.theviewfromtheshard.com or via the telephone hotline: +44 (0)844 499 7111 (a handling fee applies for telephone bookings only).

Renzo Piano, the Master Architect who created The Shard, is personally involved in developing the content of the visitor experience, working in collaboration with exhibition design consultancy, Event Communications.

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Follow the progress of The View from The Shard

Further public booking information
The View from The Shard will be open from 0900 – 2200hrs daily (except 25 December). The entrance will be located on Joiner Street, London, SE1.  The nearest tube/rail station is London Bridge.  The attraction is located on bus routes 43, 48, 141, 149, 521.  Public information email: info@theviewfromtheshard.com.

Press images
Images of The Shard and The View from The Shard: bit.ly/LuoPvl

Press contacts

Kallaway PR

William Kallaway: +44 (0)20  7221 7883 / william.kallaway@kallaway.com

Nazneen Nawaz: +44 (0)20  7221 7883 / nazneen.nawaz@kallaway.com

Susannah Glynn: +44 (0)20 7221 7883 / susannah.glynn@kallaway.com

The View from The Shard
Ruth Howlett, Head of PR: +44 (0)20 3102 3973 / ruth.howlett@shardlondonbridge.com

About The Shard
The Shard (www.the-shard.com) is a landmark building on the London skyline, designed by Master Architect Renzo Piano and is the UK’s first vertical city. At a height of 1,016 ft (310 m) the building redefines London’s skyline and will be a dynamic symbol of the Capital, recognisable throughout the world. Located in the historic London Bridge Quarter in the heart of London, The Shard sits centrally between the West End, Westminster, the South Bank, the City and Canary Wharf.

The name ‘Shard’ comes from its sculpted design, which consists of glass facets that incline inwards but do not meet at the top, but instead open to the sky to allow the building to breathe naturally. London church spires and masts of ships which once anchored on the River Thames inspired the elegant building. The Shard is a vertical city with high-quality offices, international restaurants, the 5-star Shangri-La hotel, exclusive residences and The View from The Shard.

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