Food and feed safety concerns boost sales for specialist solutions provider
Preventive safety measures by food and feed manufacturers are behind major business growth at Anitox, the international corporation which develops and manufactures solutions to ensure safer feed and food.
The company expects 2012 revenues to rise by 16% and attributes the significant increase to a rapid increase in demand for its world-class range of products, which are used at more than 340 sites in 61 countries worldwide to treat over 34 million tonnes of feed and feed materials annually.
A pioneer in its field, Anitox develops and manufactures anti-microbial products which improve the safety of animal feeds, raw materials and foodstuffs for human consumption. They also help livestock producers and feed manufacturers to reduce their production costs and improve operating efficiency, as well as meeting due-diligence requirements by supplying pathogen-free feed.
Since leading private equity investor The Riverside Company purchased a majority shareholding in Anitox during 2007 the company has invested significantly in its business and sales revenues have increased substantially for the last five years. This has been driven by new developments, such as the launch of the Anitox Maxi-Mil® range worldwide in 2008, the availability of Maxi-Mil A® in 2009 and the opening of subsidiary businesses in Brazil and China during 2011.
Outlining the company’s future strategy Roger Mann, Regional Director for Europe, Middle East, Africa and Asia Pacific (EMEA), states:
“Increasingly-stringent food safety legislation, together with greater pressure from consumers for safer food has substantially increased demand for our products and we expect this to increase further in the future. This makes it a very exciting time for Anitox, which has more than 30 years experience in antimicrobial and mould-control technology in finished livestock feeds and the raw materials used to produce them.
“Going forward, our vision is to be the global expert providing solutions to food and feed safety issues, and products which increase production efficiency. We will achieve that by developing, a robust, uninterrupted product supply chain and providing a high level of support via our team of highly-skilled technical experts.
“As part of our strategy for growth we are investing significant resources in Research & Development and engineering solutions, expanding our range with exciting, innovative new products, establishing manufacturing facilities closer to our customers, exploring new markets and entering new geographies.
“We have a strong pipeline of new, cutting-edge products coming through our Research & Development programme, which will further increase our business in existing markets and take us into new areas. These will be essential in helping livestock producers, feed manufacturers and food producers to meet future legislation and consumer demand.”
“Very recently, Anitox launched two new products into theUSA, one for the petfood sector and one for the bio-fuels market. We strongly believe that these will broaden and further enhance our offering in these sectors and anticipate bringing them to other parts of the world in the very near future.”
A key product in the company’s success to date, Termin-8® biocide, was developed by Anitox to provide effective control of gram-negative bacteria such as Salmonella and E.coli, gram-positive bacteria such as Staphylococcus and Streptococcus, together with spore-forming bacteria such as Clostridium in feed and raw materials. The product also protects feed against recontamination in the mill, during transport and on the farm for up to 21 days, a claim which has been verified by The United States Food and Drug Administration (USFDA).
The Maxi-Mil® range of milling efficiency products allows manufacturers of pelleted feeds to reduce shrink/process loss, lower press energy use, increase pellet durability, reduce fines, enhance digestibility, reduce die and roll wear and optimise their carbon footprint. Extensive field trials in more than 50 countries have proven that Maxi-Mil® also facilitates a substantial increase in press throughput and improves pellet durability.
The Anitox product line currently includes Monoprene® biocide, together with MonoProp®, Punch® and Fungex® mould inhibitors, fungicides and preservatives, plus Blue Royale® water treatment and Sorb-It® toxin binder.
Anitox, which is ISO 9001:12000 and GMP+ Certified, has an international network dedicated to providing top-quality products which are supported by the best technical service, engineers and customer service representatives. The company supplies more than half of the world’s Top 30 feed manufacturers and has recently announced further development of its global distribution network with the appointments of agents inEgypt,HungaryandPakistan.
Further information about Anitox and its products is available at www.anitox.com or contact Maria Walker at Anitox - T: +44 (0)1604 811228 or E: mwalker@anitox.com
MEDIA CONTACT:
Julian Cooksley,KendallsCommunications
T: +44 (0) 1394 610022 E: julian.cooksley@kendallscom.co.uk
Digital images are available from Kerry-Anne Rookyard, Kendalls Communications
T: +44 (0)1394 610022 E: Kerry-Anne.Rookyard@kendallscom.co.uk
NOTES TO EDITORS
Founded in 1977 by research chemist Dr. Bob Bland, Anitox is based inLawrenceville,Georgia,USA and has key regional offices/operational centres in North America, Latin America, Europe, Middle East andAfrica, together with Asia Pacific. An international corporation, Anitox is a pioneer in the field of antimicrobial products, developing and manufacturing a range of antimicrobial preservatives for animal feeds, feed ingredients and foodstuffs for human consumption. In 2007, a majority shareholding in Anitox was purchased by The Riverside Company, a leading private equity investor. Since then Anitox has invested significantly in the business.The Anitox product line includes: Termin-8® and Monoprene bacterial control agents, Maxi-Mil® milling efficiency program, MonoProp® and Punch mould control agents, together with Blue Royale water treatment and Sorb-It aflatoxin binder. Through its Research and Development Centre, Anitox develops new products which are at the leading edge of technology. The business has an international network dedicated to providing top-quality products which are supported by the best technical service, engineers, laboratory technicians and customer service representatives. Anitox is ISO 9001:12000 and GMP Certified.
Please visit www.anitox.com for more information.
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