LAUREUS WORLD SPORTS AWARDS TO BE AIRED LIVE IN MORE THAN 100 COUNTRIES

Tue, Apr 14, 2015 12:33 CET

SHANGHAI, April 12, 2015 - The Laureus World Sports Awards will be broadcast live to over 100 countries around the world, giving more than two billion people in five continents the chance to view the premier honours event on the international sporting calendar.

The 2015 Awards Ceremony, which is being held in Shanghai, China, on Wednesday, April 15, will be attended by a star-studded audience of sportsmen and sportswomen and guests from the worlds of fashion and entertainment.

Fresh from his latest triumph, playing Bletchley Park scientist Alan Turing in The Imitation Game, which won him Oscar, BAFTA and Golden Globe nominations, the Awards will be hosted by Emmy Awards winning film and TV actor Benedict Cumberbatch for the second year running.

Among the broadcasters taking the show live will be: CCTV and SMG (both China), NBC (USA), Media Set (Italy) and Eurosport (Pan-European) and many others. Many millions more viewers around the world will see the post-produced show in the days after the Awards Ceremony as well as the hundreds of millions who will see news of the event distributed by Laureus on the night of the Awards. The Laureus World Sports Awards is now the second most-watched Awards gala.

For the first time ever Laureus will air The Red Carpet as a 30 minute show on Laureus.com, bringing fans across the globe insight into the best moments from this year’s star studded event in Shanghai.

The Video News Release will be available via Reuters World News Express at approximately 16:00 GMT. Subscribers will have access to the content at this time.

The Video News Release will then be made available to non-subscribers, via Reuters Media Express, up to one hour later.

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