Framfab wins in London – again

Once again, Framfab was among the winners at the prestigious London International Advertising Awards show, which this year celebrated it’s 20th anniversary.

Framfab’s Danish office was nominated in two categories and won the gold for an interactive banner, part of an online campaign for Nike iD. The winning banner, “iDentify Yourself”, demonstrates how users can express their unique personality by designing their own Nike products on Nike iD in a simple, yet eye-catching way. The banner displays a colourless shoe and encourages users to enter their name. Each letter in the alphabet has been assigned a unique colour code, so as the users type in their name, the shoe starts changing colours, letter by letter. See the solution here: http://nikeid-europe.nike.com/nikeid-europe/banner/identify_yourself/